Content Marketing Manager (fmd)

deskbird Careers; Berlin; Hybrid; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

A fast-growing SaaS company in Berlin is looking for a Content Marketing Specialist to shape industry-leading thought leadership content. The ideal candidate will have at least 4 years of experience in content marketing, particularly in the B2B SaaS sector, with a focus on copywriting, SEO, and data analytics. This role allows for hybrid work, combining in-office and remote capabilities, while offering competitive benefits including an annual learning budget and generous leave policies.

Leistungen

Annual learning and development budget

Top-tier tech setup

Generous annual leave package

Yearly company-wide meetups

Qualifikationen

• 4 years of experience in Content Marketing, ideally within a B2B SaaS environment.
• Native-level English with exceptional written and verbal communication skills.
• Solid understanding of SEO / AEO best practices and content optimization techniques.

Aufgaben

• Create high-quality authoritative thought leadership content.
• Manage full content production process including writing and publishing.
• Track and analyze key content metrics for performance.

Kenntnisse

Content creation

Copywriting

SEO / AEO

Project management

Data analytics

Storytelling

Communication

Tools

Webflow

HubSpot

Jobbeschreibung

Your mission

Were building Europes leading workplace intelligence platform. Fresh off our Series B were scaling fast and youll be joining at a truly exciting stage of our journey. This role plays a pivotal part in shaping our industry thought leadership and managing our core content platforms.

This is a hybrid role with thr ee days per week in our Berlin hub. Were looking for someone to work in the US & UK markets who is highly creative strategic and results-driven. The ideal candidate is an exceptional writer and storyteller with a proven ability to create content that resonates with a professional audience and drives meaningful business outcomes.

In this role you will

• Create high-quality authoritative thought leadership content (white papers reports executive Q&A) that positions deskbird and our leadership team as industry experts.
• Identify emerging trends and topics to ensure content is timely relevant and differentiated.
• Manage the full content production process ideation writing editing SEO / AEO optimization and publishing.
• Own all website copy and ensure brand consistency clarity and strong value communication across every page.
• Work closely with product sales and design teams to translate complex concepts into engaging easy-to-understand marketing materials.
• Act as a brand voice guardian ensuring tone style and messaging remain consistent across all channels.
• Track and analyze key content metrics (traffic engagement lead generation) to measure performance and ROI.
• Use data insights and audience feedback to continually refine and improve content.
• Collaborate with the Field Marketing Manager on the coordination and execution of events webinars and trade shows.
• Develop communication plans for events including pre-event promotion on-site messaging and post-event follow-up.

What you need to be successful

• 4 years of experience in Content Marketing ideally within a B2B SaaS environment.
• Native-level English with exceptional written and verbal communication skills.
• Demonstrated ability in copywriting storytelling and end-to-end content creation.
• Solid understanding of SEO / AEO best practices and content optimization techniques.
• Strong project management skills with the ability to juggle multiple priorities and meet deadlines.
• Comfortable using analytics tools to measure performance and report on content effectiveness.
• Experience with content operations Webflow or HubSpot is a plus!

Whats in it for you

• Annual learning and development budget.
• Top-tier tech setup and a generous home-office budget.
• Yearly company-wide meetups across Europe regular team bursts.
• Visit a hub - yearly sponsored trip to one of our hubs.
• Generous annual leave package.

About us

At deskbird we empower companies worldwide to navigate the complexities of hybrid work. Our people-centric software enables employees to easily coordinate office schedules book desks and collaborate more effectively. For admins we provide powerful insights and analytics to optimise office operations. As one of the fastest-growing SaaS startups we are a remote-first team of diverse talent from 22 nationalities with vibrant hubs in St. Gallen Munich Bucharest Sofia and Belgrade.

If our mission and this role resonate with you we encourage you to apply even if you dont meet every single requirement. At deskbird we value the unique perspectives and contributions that each individual brings. We believe in the potential for growth and the impact we can achieve together. Whether you see yourself as an 80% fit or more your passion and enthusiasm are what truly matter. Take that step - lets uncover your potential and shape the future together.

We are an equal-opportunity employer and celebrate diversity recognising that diverse perspectives and backgrounds enrich our teams and strengthen our organisation. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race ethnicity religion colour place of birth sex gender identity or expression sexual orientation age marital status military service status or disability status.