Territory Sales Rep

East Penn Canada; Remote; CAD 60,000 - 80,000; Full time

Job summary

A leading battery industry company located in Calgary, Alberta, is seeking a Territory Sales Representative to manage key accounts and develop new business. The role requires extensive travel within the territory, providing sales support and consultation to customers. Ideal candidates should have over 5 years of outside sales experience, strong negotiation skills, and proficiency in CRM software. This position involves daily travel and the use of a personal vehicle for business purposes, with an annual car allowance provided.

Benefits

Great Pay including shift allowance

Profit Sharing & Deferred Profit Sharing

Excellent company paid benefits

Learning & development opportunities

Opportunities for advancement

Qualifications

• 5+ years of outside sales or territory management experience.
• Experience in automotive or industrial sales is a strong asset.
• 3+ years of experience with CRM software, preferably Salesforce.

Responsibilities

• Manage a portfolio of 150-200 key accounts.
• Perform daily site visits to customers.
• Provide technical product training to customers.
• Develop detailed sales plans and close sales deals.
• Conduct automotive battery inspections.

Skills

Outside sales experience

Territory management

Negotiation skills

CRM software proficiency

Problem-solving abilities

Presentation skills

Education

Post-Secondary education

Tools

Salesforce

MS Office Suite

Job description

Overview

114-292176 Wagon Wheel Blvd, 114-292176 Wagon Wheel Blvd,, Calgary, Alberta, Canada

Job Description

Posted Tuesday, January 27, 2026 at 5:00 AM

At East Penn Canada, our people are the heart of our company. We put our employees and our clients first to build solid relationships with intention. We offer a vast range of diverse and rewarding career opportunities. We invite you to become part of an organization that has challenging opportunities, rewarding career paths, organization values, and a charismatic team.

Join our dedicated team of leading experts in the battery industry.

We are dedicated to recognizing our employees by offering:

• Great Pay including shift allowance, where applicable
• Profit Sharing & Deferred Profit Sharing (retirement) program
• Excellent company paid benefit program
• Learning & development opportunities, including tuition reimbursement
• Opportunities for advancement

The Territory Sales Representative will be responsible for providing service and sales support to approximately 150-200 of East Penn Canada’s key and national accounts, as well as developing new business within their assigned territory.

Please note that this position requires daily travel within the assigned territory and use of employee's personal vehicle for business purposes (annual car allowance provided).

Responsibilities

• Manage a portfolio of key accounts (150-200) within the assigned territory
• Perform site visits to existing and prospective customers on a daily basis
• Provide knowledgeable consultation, including technical and functional product training, to both new and existing customers
• Resolve customer inquiries and issues in a timely fashion
• Arrange prospect meetings using a variety of sales techniques including both warm and cold calling, social media engagement, networking, etc.
• Develop detailed sales plans using data from various sources in order to nurture and grow new and existing business relationships
• Demonstrate market intelligence, business acumen, and build customer trust to close sales deals
• Participate in the management of the customer’s East Penn product inventory, and provide product mix recommendations based on customer\'s sales history
• Occasional drop off of new products and/or pick up of scrap batteries at customer locations
• Perform automotive battery inspections to assist customers with warranty claims
• Provide regular audits of East Penn Canada merchandising materials at customer locations to ensure product displays, POP, and signage are current and promote products effectively
• 5+ years of outside sales, territory management, or mixed sales experience
• Automotive or industrial sales experience is considered a strong asset
• 3+ years of experience using CRM software with ability to pick up new systems with relative ease (Salesforce experience highly preferred)
• Solid planning, organizational & time management skills
• Strong track record of success in negotiations and closing of new business
• Ability to solve problems both independently and collaboratively
• Ability to communicate at a high level in English (read, write, speak) with strong presentation skills
• Proven effectiveness in working independently under minimal supervision, with a self-starting and results-driven work style
• Solid knowledge of MS Office Suite (Word, Excel, PowerPoint)
• Post-Secondary education an asset

Other Considerations

• Background checks will be required of the incumbent, and may include, but are not limited to criminal record checks, employment verifications, employment credit checks, driver\'s abstracts and professional references.
• Daily travel within the assigned territory is required - incumbent must be willing and able to spend the majority of each workday on the road
• Salespeople are required to use personal vehicles for business purposes, and will be provided with an annual car allowance and gas card as part of their offer of employment

East Penn Canada is an equal opportunity employer and welcomes all qualified applicants to apply; all reasonable accommodations will be made for people with disabilities.