Student Digital Marketing Assistant

ABM College; Calgary; On-site; CAD 60,000 - 80,000; Part time

Job summary

A leading private career college is looking for a part-time Student Digital Marketing Assistant in Calgary. The role offers students hands-on experience in digital marketing, social media, and content creation. Candidates should have a bachelor's degree in marketing or communications, good communication skills, and a creative mindset. The job allows for flexible hours to accommodate studies.

Qualifications

• Currently enrolled in a university program.
• Basic familiarity with content creation on social media.
• Willingness to learn digital marketing techniques.

Responsibilities

• Assist in updating web content for user experience.
• Create digital content for various social media platforms.
• Engage with analytics to monitor social media performance.

Skills

Creativity

Attention to Detail

Time Management

Communication Skills

Education

Bachelor's degree in marketing or communications

Tools

WordPress

Social Media Platforms

Job description

Overview

ABM College is a leading private career college with three campuses across Canada, offering career-focused programs in healthcare, business, and technology. Our mission is to provide students with practical, hands-on training and industry connections they need to build successful careers and make a real difference in people's lives.

Position Overview

We are looking for a creative, motivated, and detail-oriented Student Digital Marketing Assistant. This role is for students currently enrolled at the University who want to gain hands-on experience in digital marketing, social media, content creation, and brand communications within a campus-based team.

Key Responsibilities

• Assist in updates to web content (the university’s or SU’s website), ensuring consistency, usability, and basic SEO.
• Familiar with WordPress for basic website updates, content management and plugin use.
• Knowledge of WordPress CMS, including creating/editing pages, and managing themes.
• Assist in creating digital content for social media (Instagram, Facebook, TikTok, X/Twitter) and digital bulletin boards.
• Support scheduling, publishing, and tracking posts and campaigns.
• Help in the design and production of digital marketing materials: graphics, social posts, web images, possibly short video or photo content.
• Maintain content calendars for digital channels.
• Engage with analytics to monitor engagement and reach using social media analytics tools; assist in preparing reports.
• Conduct short research on trends, competitors, or digital best practices; suggest ideas.
• Provide general administrative support: organizing files, maintaining photo libraries, supporting campaign coordination.

Qualifications / Skills

• Bachelor's degree in marketing, communications, or a related field (Master's degree preferred).
• Basic familiarity with social media platforms and content creation.
• Good written and verbal communication skills.
• Strong time management, ability to meet deadlines, and good attention to detail.
• A creative mindset and willingness to learn and try new digital marketing tools/techniques.

Work Schedule

• Part-time/flexible hours to accommodate academic commitments.

Job Type: Part-time

Work Location: In person

About ABM College

ABM College is one of the leading career training institutions in Alberta, Manitoba and Ontario. Throughout its history, ABM College has provided students with professional training, academic knowledge, and the right skill-set to meet employment market demands.