Sr. Partner Marketing Manager, AWS Canada

Amazon Web Services Canada, Inc.; Toronto; Hybrid; CAD 90,000 - 130,000; Full time

Job summary

A leading cloud service provider in Canada is seeking a Partner Marketing Manager to drive partner demand generation campaigns across the region. The role involves managing budgets, collaborating with internal teams, and reporting insights to inform strategy. Ideal candidates will have extensive experience in acquisition marketing and channel programs, with strong analytical skills. Join a team focused on innovative partner relationships and cloud adoption.

Benefits

Mentorship and career growth opportunities

Flexible work-life balance

Inclusive team culture

Qualifications

• 7+ years of experience in acquisition marketing or channel programs.
• 6+ years of professional marketing experience.
• Proficient in data-driven decision-making.

Responsibilities

• Develop and drive demand generation campaigns with partners.
• Allocate resources and budgets for marketing strategies.
• Collaborate with multiple stakeholder groups.

Skills

Acquisition marketing experience

Channel programs management

Data-driven analysis

Excel proficiency

Cross-functional program execution

Campaign management

Tools

Excel

Tableau

Job description

Key job responsibilities

In the Partner Marketing Manager role, you will develop and drive 'with' and 'through' partner demand generation campaigns across Canada to support the growth objectives of the region. You will lead the team with responsible for resource and budget allocation and for taking a data driven approach to performance analysis and strategic planning. The role requires you to work collaboratively across multiple stakeholder groups internally and externally, including the partner organization, sales leadership, marketing and your partners. You will lead and own a regular reporting and communication cadence sharing data driven business insights to guide future strategy. Your team will work in tight collaboration with field marketing to integrate our Canadian partners into the AMER campaign framework connecting our customers with the right partner at the right time to expedite their cloud adoption journey.

A day in the life

1. Engage with Canadian partners on joint marketing plans
2. Engage with stakeholders in Sales and the AWS Partner Organization to align on marketing plans and activities
3. Engage with Canada field marketing on partner integration into AWS marketing plans
4. Engage with partner marketing peers to coordinate partner activity and programs
5. Engage with Public Sectors partner and stakeholders on plans and activities

About the team

The North America partner marketing team is responsible for managing marketing relationships with all AWS partners in North America. The team works across many other teams at AWS to accomplish this. In this role, we help our partners build their businesses through marketing.

To accomplish this, the team leverages deep knowledge of working with partners and a highly collaborative culture where best practices are freely shared. We also welcome innovation to keep improving how we deliver results for our partners.

Diverse Experiences

AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Why AWS?

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture

Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

Mentorship & Career Growth

We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work / Life Balance

We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.

BASIC QUALIFICATIONS

• 7+ years of developing and managing acquisition marketing or channel programs experience
• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages

PREFERRED QUALIFICATIONS

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers.