Senior Product Marketing Lead - Remote (Multi-Brand SaaS)

Jobgether; Remote; CAD 100,000 - 120,000; Full time

Job summary

A leading recruitment partner is looking for a Senior Product Marketing Manager to oversee marketing strategies for their dental portfolio. You will drive lead generation and ensure brand messaging coherence. Ideal candidates will have over 8 years in B2B marketing, particularly in SaaS and healthcare. The role offers competitive salary and remote flexibility across various time zones, fostering a collaborative and inclusive environment.

Benefits

Competitive salary range of $100-120K

Remote work flexibility

Inclusive work environment

Opportunities for professional development

Supportive team culture

Qualifications

• 8+ years of experience in B2B marketing, preferably in SaaS/software and healthcare.
• Proven expertise in content marketing and brand programming.
• Strong knowledge of marketing automation and analytics tools.
• Data-driven with the ability to analyze and optimize campaigns.
• Excellent project management and communication skills.
• Highly organized and adaptable in fast-paced environments.
• Ability to work cross-functionally with multiple brands.

Responsibilities

• Drive diversified lead generation strategies to exceed monthly targets.
• Develop tailored messaging for each brand while maintaining a cohesive narrative.
• Lead multi-brand content initiatives, including testimonials and education programs.
• Manage campaign planning, brand partnerships, and trade shows.
• Deliver quarterly marketing plans in collaboration with sales and product stakeholders.
• Partner with design and media teams to implement marketing programs.
• Provide branded materials to support sales goals.
• Execute customer advocacy and engagement programs.
• Maintain retention email programs for relevant content.
• Manage allocated budgets and optimize campaign efficiency.
• Deliver performance reports and insights for continuous improvement.

Skills

B2B marketing experience

Content marketing expertise

Project management

Communication skills

Marketing automation knowledge

Data analysis skills

Adaptability

Job description

A leading recruitment partner is looking for a Senior Product Marketing Manager to oversee marketing strategies for their dental portfolio. You will drive lead generation and ensure brand messaging coherence. Ideal candidates will have over 8 years in B2B marketing, particularly in SaaS and healthcare. The role offers competitive salary and remote flexibility across various time zones, fostering a collaborative and inclusive environment.