SDR (Sales Development Representative)

Boast AI; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

A fast-growing technology firm in Toronto is seeking a Sales Development Representative to identify and convert prospective customers for its innovative software solution. Ideal candidates have a Bachelor's degree and at least 1 year of sales experience in SaaS, along with strong communication and analytical skills. This role includes multi-channel outreach and collaboration with sales executives, with the flexibility for remote work.

Qualifications

• 1+ years of sales experience in SaaS, IoT, or software fields.
• Demonstrated ability to meet and exceed sales targets.
• Experience with consultative sales approach.

Responsibilities

• Achieve monthly Sales Qualified Lead (SQL) targets.
• Identify and qualify prospective customers.
• Collaborate with sales executives on targets.
• Follow up with interested customers.

Skills

Sales experience in SaaS

Prospecting and cold-calling

Analytical skills

Communication skills

Time management skills

Education

Bachelor's degree or equivalent experience

Tools

Salesforce.com

ZoomInfo

Job description

Boast specializes in helping organizations claim and access eligible R&D tax credits, minimizing audit risks and time-consuming processes in Canada and the United States. Boast combines in-house technical and R&D tax expertise with the latest AI technology to help companies effortlessly navigate the complexities of tax credits, enabling them to focus on what they do best: Innovate.

Since Boast’s founding in 2011, we’ve helped thousands of businesses across North America tap into more than $600 million in innovation capital to build stronger products, extend their runway and drive world-changing innovation.

About the Role:

The Sales Development Representative (SDR) will be responsible for researching companies that fit our ideal customer profile (ICP), identifying key decision-makers based on our buyer personas, multi-channel cold outreach to selected prospects in an effort to secure qualified sales meetings.

The SDR will also selectively assist in moving sales-qualified leads through the sales funnel as needed. The successful candidate will be responsible for identifying key influencers and decision-makers within the senior management and executive teams of prospective accounts, identifying current processes and challenges, and effectively communicating the value proposition of the Boast software solution.

What You’ll Do:

• Achieve monthly Sales Qualified Lead (SQL) targets
• Identify, qualify, and convert prospective customers into initial sales meetings with the goal of converting the prospect into SQLs
• Leverage outbound sales enablement tools and CRM to ensure a disciplined and efficient process for acquiring potential new prospects
• Follow up with potential customers who expressed interest but did not purchase any goods or services
• Collaborate with sales executives to ensure the company's goals and targets are met
• Take accurate and detailed notes on the prospect to ensure a smooth handoff to the sales executives
• Develop a thorough understanding of, and stay up to date with, the R&D tax credit industry
• Develop a clear understanding of Boast’s value proposition and how it solves the challenges that many of our customers face
• Provide feedback on outcomes and incremental needs to increase volume and velocity of SQLs in the pipeline

Basic Qualifications:

• Bachelor's degree or equivalent experience including 1+ years of sales experience in SaaS, IoT, software, or applicable fields
• Demonstrated “coachability” with a hunger to learn and succeed
• Experience prospecting, qualifying, and cold‑calling/emailing companies
• Demonstrated success in meeting and exceeding sales targets or goals using a consultative, solutions‑focused approach

Preferred Qualifications:

• Ability to work with technology, product, and internal business owners to ensure alignment in the sales prospecting process
• Must be willing to work remotely or from home
• Sound business judgment, proven ability to influence others
• Strong analytical skills
• Experience using Salesforce.com, ZoomInfo, and other relevant tools
• Superior telephone etiquette, communication, time management, and presentation skills
• Ability to thrive in a fast‑paced and sometimes ambiguous environment
• Ability to prioritize and manage multiple responsibilities
• Creative, has initiative, wants to learn and succeed