Outbound Marketing & HubSpot CRM Manager

Jobgether; Remote; CAD 70,000 - 90,000; Full time

Job summary

A digital business is seeking an Outbound Marketing & HubSpot CRM Manager who will oversee prospecting, lead nurturing, and CRM optimization. This role includes designing scalable outbound strategies and managing the entire lifecycle of campaigns. The ideal candidate is a hands-on expert in HubSpot CRM with 3+ years in outbound marketing. This fully remote position will contribute significantly to revenue growth and requires strong organizational skills and an analytical mindset.

Benefits

Fully remote role with flexible working hours

High level of ownership and visibility

Long-term growth opportunities

Qualifications

• 3+ years of experience in outbound marketing, demand generation, or sales operations roles.
• Experience managing full outbound campaign lifecycles.
• Strong expertise with HubSpot CRM and other outbound tools.

Responsibilities

• Own end-to-end outbound prospecting workflows.
• Build and optimize cold email campaigns.
• Manage HubSpot CRM for data accuracy and automation.
• Monitor outbound performance metrics and create reports.

Skills

Outbound marketing

Lead generation

CRM optimization

HubSpot CRM

Analytical skills

Email campaigning

Segmentation

Tools

Apollo

ZoomInfo

PhantomBuster

Clay

Job description

Outbound Marketing & HubSpot CRM Manager – Canada

This role sits at the core of outbound growth and pipeline generation, owning the full lifecycle of prospecting, lead nurturing, and CRM optimization. You will design and operate scalable outbound engines that transform high-quality data into qualified opportunities. Working closely with sales and marketing leadership, you will ensure campaigns are automated, measurable, and continuously improving. The position blends strategy and hands‑on execution, from list building and cold outreach to workflow automation and performance reporting. You will have a direct impact on revenue growth by keeping the funnel healthy, efficient, and conversion‑focused. This is a fully remote role in a fast‑paced, international environment with strong autonomy and visibility.

Accountabilities

• Own end-to-end outbound prospecting workflows, including lead sourcing, enrichment, segmentation, and prioritization.
• Build, launch, and optimize cold email campaigns, testing messaging, subject lines, and schedules to improve response and conversion rates.
• Manage HubSpot CRM to ensure data accuracy, automation efficiency, and seamless lead handoff from marketing to sales.
• Design and maintain automated workflows for qualification, follow‑ups, and deal creation within the CRM.
• Monitor outbound performance metrics such as deliverability, open and reply rates, meetings booked, and pipeline value generated.
• Create dashboards and regular reports to provide clear visibility into funnel health and campaign effectiveness.
• Continuously improve outbound systems to reduce manual work and increase scalability and consistency.

Requirements

• 3+ years of experience in outbound marketing, demand generation, or sales operations roles.
• Proven experience managing full outbound campaign lifecycles from prospecting to CRM‑qualified opportunities.
• Strong, hands‑on expertise with HubSpot CRM, including workflows, sequences, reporting, and data hygiene.
• Experience with lead sourcing and enrichment tools such as Apollo, Clay, PhantomBuster, ZoomInfo, or similar.
• Solid understanding of cold email platforms, deliverability best practices, and inbox management.
• Analytical mindset with confidence using spreadsheets, dashboards, and KPIs to drive decisions.
• High level of organization, attention to detail, and ability to operate in fast‑growing, remote environments.
• Bonus points for experience in B2B e‑commerce or SaaS, marketing analytics tools, automation platforms, or outbound copywriting.

Benefits

• Fully remote role with flexible working hours.
• High level of ownership and visibility over outbound growth initiatives.
• Opportunity to scale and refine modern outbound and CRM systems.
• International, dynamic team with a strong performance‑driven culture.
• Long‑term growth opportunities within a fast‑growing digital business.

Why Apply Through Jobgether?

We use an AI‑powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top‑fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

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