Marketing Manager-III

Pride Global; Vancouver; Remote; CAD 60,000 - 80,000; Full time

Job summary

An online marketplace company is seeking a Remote Marketing Manager III to enhance customer retention and engagement through effective communication strategies. The role involves adapting successful US campaigns to the Canadian market, utilizing marketing automation tools, and collaborating with cross-functional teams. Candidates should have over 4 years of experience in customer retention marketing and a strong background in data analysis and stakeholder management. This position offers a competitive hourly rate and comprehensive benefits.

Benefits

Comprehensive healthcare coverage

401(k) plan

Employee assistance programs

Qualifications

• 4+ years of experience in customer retention, email, or growth marketing.
• Strong understanding of ESP/Marketing Automation platforms.
• Experience with data analysis, targeting, and program measurement.

Responsibilities

• Manage communications and programs to increase customer retention and engagement.
• Collaborate with cross-functional teams to ensure successful campaign adaptation.
• Analyze campaign performance metrics and share insights with stakeholders.

Skills

Customer retention

Email marketing

Marketing automation platforms

Data analysis

Stakeholder management

Analytical skills

Education

Bachelor's degree or equivalent experience

Tools

Braze

Salesforce Marketing Cloud

Tableau

Job description

Job Description

JD-E2EProf2

Russell Tobin's client, an online marketplace company, is hiring a Remote Marketing Manager III.

Employment Type : Contract

Location : Remote

Duration : 4+ months with possible extension or conversion

Pay range : $65 / hr - $69 / hr

Schedule : Mon – Fri

About the Team

Our mission is to grow and empower local economies by building intelligent, last-mile delivery technology for local cities. We connect people with local businesses to help grow both the businesses and the communities supporting them.

The Consumer Retention Marketing team focuses on nurturing engagement and retention of customers through email, push notifications, and in-app messages. We develop consumer lifecycle programs that drive growth and customer delight through personalized messages, rewards, and offers tailored to user behavior and preferences.

About the Role

As a Contingent Worker on the Consumer Retention team, you will manage communications and programs to increase customer retention and engagement across email, SMS, push notifications, and in-app messaging. You will build CRM journeys that adapt successful US campaigns to the Canadian market.

Responsibilities :

• Understand the strategy behind US CRM campaigns and adapt them for the Canadian market.
• Collaborate with cross-functional teams, including strategy, data analysis, and product teams, to understand campaign setup and ensure successful adaptation.
• Use omni-channel marketing tools (e.g., Braze) to build complex CRM journeys with triggered campaigns, automations, static, and dynamic content.
• Manage the end-to-end development and execution of email and push notification campaigns, including creative review, stakeholder collaboration, audience segmentation, and feedback incorporation.
• Analyze campaign performance metrics and share insights with stakeholders.
• Support creative development and optimization efforts, leveraging internal creative resources.

Requirements :

• 4+ years of experience in customer retention, email, or growth marketing.
• Deep understanding of ESP/Marketing Automation platforms (e.g., Braze, Iterable, Salesforce Marketing Cloud) and experience deploying complex CRM programs.
• Experience with data analysis, targeting, and program measurement, preferably with SQL proficiency.
• Strong understanding of technical stacks, with the ability to collaborate effectively with product, engineering, data, and analytics teams.
• Proven track record of developing profitable retention or cross-channel marketing programs and exceeding performance targets.
• Self-motivated, entrepreneurial, and capable of working independently while building strong internal relationships.
• Strong analytical skills for creating data-driven marketing campaigns from start to finish.
• Excellent stakeholder management and interpersonal skills.
• Hands-on experience with CRM tools, segmentation, and complex data systems.
• Highly organized, dependable, and capable of multi-tasking.
• Bachelor's degree or equivalent experience.
• Basic knowledge of HTML and data visualization tools (e.g., Tableau, Periscope).

Benefits

Russell Tobin offers comprehensive healthcare coverage (medical, dental, vision), supplemental insurance options, a 401(k) plan, life & disability insurance, employee assistance programs, identity theft protection, legal support, auto and home insurance, pet insurance, and discounts with preferred vendors.