Marketing Coordinator

Omnify - Home of LumiSheet™; Hamilton; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading North American lighting brand in Hamilton, Ontario, seeks a Marketing Coordinator to manage daily marketing operations, coordinate campaigns, and support tradeshow logistics. The ideal candidate will possess strong organizational and communication skills, have 1–3 years of relevant experience, and be familiar with tools such as Zoho CRM and Apollo. This role offers an opportunity to work in a collaborative environment, contributing to marketing strategies for respected global retailers.

Benefits

Free on-site parking

Opportunities to learn cross-functional marketing skills

Collaborative team environment

Qualifications

• 1–3 years of marketing, coordination, or administrative experience.
• Experience with trade shows or events.
• Familiarity with design tools is an asset.

Responsibilities

• Coordinate digital marketing campaigns and assist with content execution.
• Support outbound lead generation using Apollo.
• Plan and organize tradeshow participation.
• Track marketing project timelines and deliverables.

Skills

Organizational skills

Communication

Project coordination

Analytical mindset

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Zoho CRM

Apollo

Microsoft Office

Adobe Creative Suite or Canva

Job description

About the Role

We are seeking a highly organized Marketing Coordinator to help manage day-to-day marketing operations, tradeshows, content execution, lead generation, and data reporting. This role is ideal for someone who enjoys project coordination, problem-solving, and supporting cross-functional marketing initiatives.

What You’ll Do

Marketing & Content Support

• Coordinate digital marketing campaigns and assist with content execution.
• Support email outreach and internal communications related to marketing initiatives.
• Manage social media posting, monthly content calendars, and basic engagement.
• Help organize and update marketing materials (brochures, presentations, spec sheets).

Lead Generation & CRM

• Support outbound lead generation using Apollo.
• Maintain accurate lead and campaign data inside Zoho CRM.
• Assist with follow-up workflows for tradeshow leads, website inquiries, and outbound campaigns.

Tradeshow & Event Coordination

• Plan and organize tradeshow participation, including coordinating booth logistics, shipping, and services.
• Prepare signage, samples, marketing kits, and event assets.
• Provide post-show reporting and lead summaries.
• Support onsite execution when required (light travel).

Data & Project Analysis

• Track marketing project timelines, status updates, and deliverables.
• Compile monthly stats on campaigns, website performance, engagement and lead‑gen metrics.
• Assist with reporting for tradeshow ROI, lead quality, and campaign performance.
• Monitor marketing databases for accuracy and provide insights where improvements can be made.

Marketing Operations

• Conduct basic market and competitor research.
• Assist with product launch preparation and internal communications.
• Support Sales, Product, and Operations with marketing‑related requests.

Requirements

What We’re Looking For

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 1–3 years of marketing, coordination, or administrative experience.
• Experience with tools such as Zoho CRM, Apollo, and Microsoft Office.
• Basic familiarity with design tools (Adobe Creative Suite or Canva) is an asset.
• Strong organizational skills and ability to manage multiple projects.
• Excellent written and verbal communication.
• Tradeshow or event experience is a strong asset.
• Analytical mindset and comfort working with data, reports, and performance metrics.

Nice to Have

• Experience with WordPress (uploading content, managing pages).
• Basic understanding of SEO (keywords, metadata, alt tags).
• Experience using AI tools for marketing workflows (ChatGPT, Midjourney, Firefly, AI image generation, campaign automation, or data summarization).
• Experience in B2B, lighting, design, manufacturing, or architectural products.
• Interest in design, interiors, architecture, or retail environments.

Benefits

About Omnify

Omnify Lighting is a North American leader in LED backlighting solutions for retail, commercial, and architectural environments. Our patented LumiSheet™ technology and custom lighting systems support global brands including Estée Lauder, Sephora, Ulta Beauty, Chanel, LVH, and Michael Kors.

We design and manufacture lighting products across Canada, South Korea, and China, supporting builders, designers, and distributors across North America.

Why Join Omnify?

• Join a growing North American lighting brand.
• Work with global retailers and design firms.
• Collaborative, supportive team environment.
• Free on-site parking and transit‑friendly location.
• Opportunities to learn cross‑functional marketing and product skills.

Accessibility

Omnify welcomes applications from people with disabilities. Accommodations are available upon request during all stages of the hiring process.