Marketing Manager

The Greater Vancouver International Film Festival Society; Vancouver; On-site; CAD 55,000 - 60,000; Full time

Job summary

A not-for-profit cultural organization in Vancouver is seeking a Marketing Manager to drive strategic marketing initiatives for its year-round programs and annual festival. The ideal candidate will have at least five years of marketing experience and skills in project management and communication. This role involves collaboration with teams to enhance audience engagement and requires a passion for arts. Competitive salary ranges from $55,000 to $60,000 annually, accompanied by a benefits package, with an expected start date in late March 2026.

Benefits

Benefits package

Qualifications

• Minimum five years of experience in marketing and communications.
• Experience in audience engagement and project budget management.
• Preferred experience in the non-profit arts environment.

Responsibilities

• Implement strategic marketing plans for VIFF's programs and festival.
• Collaborate with cross-functional teams to enhance audience growth.
• Improve marketing efficiency through systems and processes development.

Skills

Contemporary marketing strategies

Project management

Communication skills

Social media management

Stakeholder engagement

Education

Undergraduate Degree in Communications, Marketing, Non-profit Management, or Arts Administration

Tools

Salesforce

Mailchimp

Job description

Job details

• Job Title: Marketing Manager
• Reports to: Director of Marketing
• Duration: Full-time permanent
• Location: VIFF Centre
• Scope: VIFF Festival AND VIFF Year-Round
• Expected Start Date: Late March 2026
• Remuneration: Salary Range: $55,000 - $60,000 annual + benefits package

About VIFF

The The Greater Vancouver International Film Festival Society is a not-for-profit cultural organization that operates the internationally acclaimed Vancouver International Film Festival (VIFF) and the year-round program at the VIFF Centre. VIFF is the home of film and film culture in Western Canada. We produce screenings, talks and events as a catalyst for a diverse community to discover, discuss and share the creativity and craft of storytelling on screen. VIFF is committed to accessible employment practices and equal opportunity. We value a diverse and inclusive workplace and encourage applications from communities that have been marginalized based on sex, sexual orientation, gender identity or expression, racialization, disability, political belief, religion, marital or family status, age, or status as an Indigenous person. We welcome accommodation needs.

Position overview

We are looking for an exceptional new team member to work closely with our Director of Marketing on the organization’s strategic initiatives to increase and retain audiences, establish a strong brand, and grow earned revenue. The Marketing Manager will support the Marketing team by implementing strategic marketing plans for VIFF’s year-round program and annual festival. As part of a small, passionate and fun marketing team, the Marketing Manager will have an opportunity to develop systems and strategies that will impact the organization's overall success. The ideal candidate must be highly motivated, process-oriented, data-driven and passionate about marketing and the arts, with strong project management, problem-solving, and communication skills and the ability to bring a team together. Working closely with VIFF Programming, Corporate Partnerships and Philanthropy departments, this role provides planning, logistical, communication and execution support during the festival and year-round as defined by the Director of Marketing.

Responsibilities

• Support the Marketing team by implementing strategic plans for VIFF’s year-round program and annual festival.
• Collaborate with cross-functional teams to drive audience growth and engagement.
• Develop systems and processes to improve marketing efficiency and effectiveness.

Qualifications

• Minimum five years of experience with working knowledge of contemporary marketing and communications strategies.
• Undergraduate Degree in a relevant discipline (Communications, Marketing, Non-profit Management, or Arts Administration degree is an asset).
• Experience with a range of audiences (community groups, donors, artists, volunteers, etc.).
• Experience managing project budgets and working with contractors, agencies, publicists, graphic designers and vendors.
• Experience with Salesforce and Mailchimp CRM systems and email programs.
• Experience with customer segmentation and personalized digital campaigns.
• Experience managing social media networks.
• Experience in a non-profit arts environment is preferred.

Location & status

• Location: Vancouver, BC
• Work location: On site
• Terms of employment: Permanent, Full-time
• Starts as soon as possible
• Vacancies: 1

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