Growth-Driven Digital Marketing Experience Manager

Tangerine Bank; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading digital bank in Toronto is seeking a Manager, Digital Marketing Experience to drive acquisition and engagement through data-driven strategies. Responsibilities include managing digital experiences on the company website, analyzing user behavior, and collaborating with various stakeholders. Candidates should have 4+ years of experience in digital marketing, a solid understanding of conversion optimization, and proficiency in analytics and content management systems. This position offers a competitive rewards package and the opportunity to grow within the company.

Benefits

Competitive salary

Performance bonus

Medical, vision, and dental benefits

Paid vacation and personal days

Pension matching programs

Qualifications

• 4+ years of experience in digital marketing or eCommerce.
• Strong understanding of client journeys and conversion optimization.
• Proficient in analytics tools and ability to derive insights.

Responsibilities

• Own the strategy and execution of digital experiences on Tangerine.ca.
• Lead execution of new web experiences ensuring timely delivery.
• Analyze performance metrics to identify opportunities for improvement.

Skills

Digital marketing

E-commerce

Conversion optimization

Stakeholder management

Data analysis

Tools

Adobe Experience Manager

JIRA

Confluence

Adobe Target

Job description

A leading digital bank in Toronto is seeking a Manager, Digital Marketing Experience to drive acquisition and engagement through data-driven strategies. Responsibilities include managing digital experiences on the company website, analyzing user behavior, and collaborating with various stakeholders. Candidates should have 4+ years of experience in digital marketing, a solid understanding of conversion optimization, and proficiency in analytics and content management systems. This position offers a competitive rewards package and the opportunity to grow within the company.