Direct Sales Representative

Badger Daylighting; Hamilton; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading sales firm is seeking an Outside Sales Representative in Hamilton, Ontario. The role involves managing a sales territory, building client relationships, and driving sales growth. The ideal candidate should have 3 to 5 years of B2B sales experience and be proficient with CRM tools. This position offers a competitive base salary plus uncapped commission, benefits including low-cost medical insurance, and a company vehicle. Perfect for motivated professionals looking for significant earning potential.

Benefits

Base salary plus uncapped commission

Company vehicle and fuel card

Low-cost medical, dental, and vision insurance

Paid time off

Life insurance

Training and support from the industry leader

Qualifications

• 3 to 5 years of B2B sales experience with a track record of exceeding targets.
• Industry knowledge in construction, utilities, mining, or environmental services preferred.
• Proven ability to develop and maintain long-term client relationships.

Responsibilities

• Prospect, qualify, and convert leads into new revenue streams.
• Strengthen and grow existing customer relationships in your territory.
• Prepare proposals and negotiate contracts that deliver profitable outcomes.
• Monitor competitors, market conditions, and industry trends.

Skills

B2B sales experience

Client relationship management

Negotiation skills

Planning and organizational skills

Tools

CRM tools

Microsoft Office Suite

Job description

Are you motivated, persistent, and ready to grow your sales career? As an Outside Sales Representative (OSR) with Badger, you will manage a territory with both established customers and untapped potential. You will spend your time in the field meeting clients, uncovering opportunities, and closing business.

This is a commission-eligible role with significant earning potential. First-year compensation is highly competitive and varies based on experience, performance, and market factors. This role offers uncapped commission opportunities and is designed for top-performing professionals seeking a highly compensated sales career.

What You'll Be Doing:

• Prospect, qualify, and convert leads into new revenue streams
• Strengthen and grow existing customer relationships in your territory
• Prepare proposals and negotiate contracts that deliver profitable outcomes
• Deliver presentations and sales strategies that highlight Badger’s value
• Monitor competitors, market conditions, and industry trends to stay ahead
• Collaborate with your local branch on sales action plans and strategy
• Track and manage opportunities in CRM to forecast and report results

What We're Looking For:

• 3 to 5 years of B2B sales experience with a track record of exceeding targets
• Industry knowledge in construction, utilities, mining or environmental services is preferred.

What You'll Need For Success:

• Proven ability to develop and maintain long-term client relationships
• Confidence presenting, negotiating, and closing deals with customers
• Strong planning, time management, and organizational skills
• Proficiency with CRM tools and Microsoft Office Suite
• Self-starter who can work independently while being a strong team player

If you feel you don’t have the experience listed above, but still think you are qualified for the job, we encourage you to apply for consideration.

What You'll Get In Return:

• Base salary plus uncapped commission
• Company vehicle and fuel card
• Low-cost medical, dental, and vision insurance with retirement match
• Paid time off, life insurance, EAP, and referral program
• Training and support from the industry leader