Brand & Growth Marketer

Valsoft Corporation; Remote; CAD 55,000 - 70,000; Full time

Job summary

A global software company is seeking a Brand & Growth Marketer to elevate brand presence and manage website redesigns. Responsibilities include leading product launches and marketing communications, creating compelling content, and advocating for the business's growth. Ideal candidates have 1-3 years of experience in marketing and strong skills in storytelling and digital tools. This role offers high autonomy, a culture of learning, and competitive compensation, with the opportunity to impact the business from Day 1.

Benefits

Competitive Offer

Health benefits

PTO

Career growth opportunities

Qualifications

• 1-3 years of experience in marketing, brand, growth, content, or related fields.
• Hands-on experience with websites and marketing campaigns.
• Strong storytelling and messaging abilities.

Responsibilities

• Lead the refresh and redesign of the company's website.
• Plan and execute product launches and go-to-market strategies.
• Create and oversee marketing content for various platforms.

Skills

Marketing

Brand management

Content creation

SEO

Analytics

Digital marketing tools

Tools

Webflow

WordPress

Google Analytics

Job description

🚀 About Fluent Software Group

Fluent Software Group is part ofValsoftCorporation’s family of operating groups,a globalleader inacquiringand growing vertical market software companies. We focus on specialized industries where deepexpertisetruly makes the difference.

At Fluent, we give founders and their teams a forever home,preserving their culture and momentum while unlockingnew resources, technology, and proven operational playbooks that fuel sustainable, long-term growth.

The Opportunity: Brand & Growth Marketer

We are looking for aBrand & Growth Marketerto ownFluent andit’sportfolio businessesshowup in the market.

This roleis responsible forelevating brand presence, redesigning and managing the website, leading major product and company launches, and building meaningful visibility across the industry.You’llbe a hands-on builder who can turn ideas into execution and act as a strong advocate for the business internally and externally.

This role works closely withgroup leadership,foundersand operators across the groupand our businesses.

WhatYou’llOwn

Brand & Website Ownership

• Leadthe refresh and redesign ofthecompanywebsite(s), including structure, messaging, content, and visuals
• Own brand positioning, voice, and consistency across all customer-facing touchpoints
• Develop andmaintainhigh-quality website and brand content
• Partner with designers, developers, and external vendors as needed

Launches & Go-To-Market

• Plan and execute major product launches and go-to-market initiatives
• Build launch strategies that drive awareness, credibility, and excitement in the market
• Translate product value into clear, compelling messaging

Content & Marketing Communications

• Create and oversee marketing content across web, launch assets, and communications
• Lead marketing communications and group-wide updates
• Supportleadership positioning through thoughtleadership,securingpodcastexposure, and industry visibility

Events & Industry Presence

• Support and help execute events, summits, and industry initiatives
• Own branding, messaging, and promotional support for events
• Help expand the company’s presence within its industry ecosystem

Collaboration & Advocacy

• Act as a strong internal advocate for the business and its growth
• Work closely with leadership and cross-functional partners
• Bring structure, clarity, and momentum to marketing initiatives

Who You Are

Qualifications

• 1–3 years of experiencein marketing, brand, growth, content, or a related role
• Hands-on experience contributing to websites, brand assets, or marketing campaigns
• Strong storytelling, messaging, and content creation skills
• Foundational knowledge ofmarketing fundamentals, includingSEO, analytics, and digital performance
• Experience using commonmarketing tools and platforms(e.g.CMS tools likeWebflow/WordPress, Google Analytics, SEO tools,emailor social tools)
• Comfortable executing while learning, youdon’twait for perfect direction
• Excited to build, test, iterate, and grow alongside a scaling software business
• Interest in B2B, SaaS, or technology-driven products

Nice-to-Haves

• Experience working in or alongside portfolio companies or high-growth environments
• Exposure to events, PR, or podcast outreach
• Experience managing agencies or freelance partners

💥Why Fluent?

• High Autonomy, High Impact:Own your work from Day 1
• Serious Career Growth:Exposure to scaling software businesses across the Fluent portfolio
• Learning-Driven Culture:We invest heavily in talent development
• Entrepreneurial Energy:No two days look the same
• Competitive Offer:Compensation, health, dental, vision, PTO, and more
• Team-First Mindset:Regular events, collaboration, and global connections

🌍Join Us

Help us scale incredible software companies—without losing their entrepreneurial edge. At Fluent,you’llhave the opportunity to shape brands, drive visibility, and make a real impact from Day 1.

#FluentSoftware