B2B Sales Executive, Employee Benefits

Lawrie Insurance Group; Hamilton; On-site; CAD 60,000 - 100,000; Full time

Job summary

A leading insurance provider in Hamilton, Ontario, is seeking a dedicated sales professional to join their team. This role focuses on building and maintaining relationships with business clients while delivering tailored insurance solutions. Candidates should have extensive B2B sales experience and a strong motivation to succeed in a results-driven environment. The position offers significant growth potential and the opportunity to impact clients positively.

Qualifications

• Proven experience in B2B sales with a passion for delivering impactful solutions.
• Highly motivated, goal-oriented, and committed to excellence.
• Excellent communication, listening, and interpersonal skills.

Responsibilities

• Generate and qualify leads through strategic prospecting.
• Build and nurture relationships with clients.
• Deliver personalized, professional advice focused on client satisfaction.

Skills

Proven experience in B2B sales

Strong pipeline development

Excellent communication skills

Goal-oriented

Comfortable with virtual sales

Tools

CRM systems

Job description

Overview

Are you passionate about sales and driven to succeed? Tired of waiting for incremental raises and ready to take control of your financial future? Join us and make a meaningful impact for business clients while building a sustainable, high-growth income stream.

This is more than a job — it’s a career opportunity where your success is directly tied to your effort. With industry-leading support, cutting-edge marketing tools, and a collaborative team environment, you’ll be empowered to grow a six-figure income while helping clients protect what matters most.

Our360° Holistic Team Approach ensures you’re surrounded by professionals who share your commitment to client-centric service and long-term relationship building.

Responsibilities

• Proactively generate and qualify leads through strategic prospecting to secure new business insurance clients.
• Build and nurture strong relationships with business clients and internal teams.
• Deliver personalized, professional advice with a focus on accuracy and client satisfaction.
• Present and communicate our value proposition confidently to stakeholders across all levels.
• Understand buyer personas and address the unique challenges of our target market.
• Achieve quick wins and consistently meet or exceed sales goals and performance targets.
• Maintain detailed records and updates in CRM systems to support client engagement and follow-up.
• Collaborate with your Service Support team to ensure seamless client service and retention.
• Stay informed on market trends and evolving client needs in the corporate insurance space.
• Participate in networking events, face-to-face meetings, and other lead generation activities.
• Provide timely updates and insights to management through reports and presentations.
• Respond to client inquiries, gather underwriting information, and conduct relevant research.

Knowledge, Skills and Qualifications

• Proven experience in B2B sales with a passion for delivering impactful solutions.
• Highly motivated, goal-oriented, and committed to excellence.
• Strong pipeline development and lead generation capabilities.
• Experience with CRM systems (an asset).
• Excellent communication, listening, and interpersonal skills.
• Comfortable with both virtual and in-person sales environments.
• Creative, persuasive, and confident in negotiation.
• Persistent, resilient, and results-driven.
• Familiarity with social media platforms, especially LinkedIn, for professional outreach.