Alumni & Digital Engagement Lead

George Brown College; Toronto; Hybrid; CAD 104,000 - 123,000; Full time

Job summary

A leading educational institution in Toronto is seeking a Senior Manager for Alumni & Digital Engagement. The successful candidate will develop and execute digital marketing strategies and oversee corporate social media channels. Candidates should have a minimum of seven years of experience in marketing and possess a strong analytical mindset. This role offers a hybrid work model and competitive compensation.

Benefits

Competitive pension plan

Generous holiday and vacation time

Tuition assistance programme

Discounted rates for Continuing Education courses

Qualifications

• Minimum seven years of related experience in marketing.
• Experience developing digital marketing campaigns across multiple channels.
• Proven experience in a large, multi-faceted organization.

Responsibilities

• Develop and execute integrated digital engagement strategies.
• Oversee corporate social media channels and develop content.
• Lead the CRM operationalisation and data analysis for decision making.

Skills

Leadership

Financial Management

Interpersonal Communication

Analytical Skills

Organization

Education

Minimum four-year degree in a related field

Digital Marketing designations

Tools

MS Office

Job description

A leading educational institution in Toronto is seeking a Senior Manager for Alumni & Digital Engagement. The successful candidate will develop and execute digital marketing strategies and oversee corporate social media channels. Candidates should have a minimum of seven years of experience in marketing and possess a strong analytical mindset. This role offers a hybrid work model and competitive compensation.