Marketing Cloud Developer

Cognizant; São Paulo; Híbrido; BRL 120.000 - 160.000; Tempo integral

Resumo da oferta

A global technology company is seeking a Marketing Cloud Developer in São Paulo to design and optimize Salesforce Marketing Cloud solutions that enhance customer engagement. The ideal candidate will lead complex marketing workflows, integrate systems, and analyze campaign performance. This hybrid role offers flexibility, requiring presence in the office 2 to 3 days weekly. Required skills include hands-on Marketing Cloud experience and excellent communication abilities. Certifications in Salesforce Marketing Cloud are preferred.

Qualificações

• Proven experience in designing and implementing solutions in Salesforce Marketing Cloud.
• Familiarity with Automation Studio, Journey Builder, and Email Studio.
• Hands-on experience with integration of Marketing Cloud with CRM and data sources.

Responsabilidades

• Design and optimize Salesforce Marketing Cloud solutions for customer engagement.
• Architect and configure complex Marketing Cloud workflows.
• Integrate Marketing Cloud with internal and external systems.

Conhecimentos

Salesforce Marketing Cloud

Marketing automation

Customer journeys

Segmentation

Personalization

APIs

Formação académica

Salesforce Marketing Cloud Developer certification

Salesforce Marketing Cloud Consultant certification

Salesforce Technical Architect certification

Descrição da oferta de emprego

About the role

As a Marketing Cloud Developer, you will make an impact by designing, developing, and optimizing Salesforce Marketing Cloud solutions that power personalized customer engagement. You will be a valued member of the Digital Marketing Technology team and work collaboratively with marketing stakeholders, technical partners, and cross‑functional teams to deliver high‑performing marketing automation capabilities.

In this role, you will:

• Architect, design, and configure complex Marketing Cloud workflows, including email campaigns, lead‑nurture programs, and multi‑step customer journeys.
• Partner with business teams to understand automation needs and translate them into scalable, end‑to‑end technical solutions.
• Integrate Salesforce Marketing Cloud with internal and external systems to enable data flow, segmentation, and real‑time activation.
• Apply industry best practices for data management, segmentation, and personalization to improve campaign performance.
• Analyze campaign results and provide recommendations to optimize automation strategies.
• Deliver training and enablement to business users and internal teams on Marketing Cloud capabilities.
• Stay current with marketing automation trends, Salesforce enhancements, and best practices.

Work model

Hybrid example:
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a hybrid position requiring 2 to 3 days per week in a client or Cognizant office in Sao Paulo, Brazil. Regardless of your working arrangement, we support a healthy work‑life balance through our wellbeing programs.

The working arrangements for this role are accurate as of the date of posting and may change based on project or business requirements.

What you need to have to be considered

• Demonstrated experience designing and implementing solutions in Salesforce Marketing Cloud (Automation Studio, Journey Builder, Email Studio, scripting, APIs).
• Strong understanding of marketing automation concepts, customer journeys, segmentation, and personalization.
• Hands‑on experience integrating Marketing Cloud with CRM systems and other data sources.
• Ability to analyze campaign performance metrics and identify optimization opportunities.
• Excellent communication skills with the ability to translate business needs into technical solutions.

These will help you stand out

• Salesforce Marketing Cloud Developer certification.
• Salesforce Marketing Cloud Consultant certification.
• Salesforce Technical Architect certification (with Marketing Cloud experience).
• Experience delivering user training or documentation for marketing technology tools.
• Knowledge of broader Salesforce ecosystem capabilities and extensibility.

We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you meet only the minimum requirements. Think about your transferable experiences and unique skills that make you a strong fit for this role.