Last Mile Sr Marketing Manager, Amazon Logistics

Amazon Logistica Do Brasil; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading logistics company in São Paulo is seeking a Sr. Marketing Manager to spearhead the launch of the Amazon Logistics brand and develop engagement strategies for delivery partners. This role involves collaborating across global teams, managing comprehensive marketing plans, and ensuring effective communication tailored to the Brazilian market. The ideal candidate should have an MBA and extensive experience in integrated marketing campaigns, alongside strong project management skills and bilingual proficiency. Join us in enhancing customer fulfillment experiences.

Qualificações

• 5+ years of experience in marketing with a focus on strategy execution.
• Proven success in creating integrated marketing campaigns across multiple channels.
• Strong ability to influence and collaborate with cross-functional teams.

Responsabilidades

• Own the strategic marketing plan and ensure execution excellence.
• Manage recruitment funnels and develop marketing materials.
• Conduct data analysis to address capacity risks in delivery.

Conhecimentos

Experience developing and managing marketing programs

Highly developed written and verbal communication skills

Quantitative and analytical skills

Advanced knowledge of Excel

Fluent Portuguese and advanced English

Strong project management skills

Formação académica

MBA or advanced degree

Descrição da oferta de emprego

• Bachelor's degree;
• Experience developing and managing marketing and / or channel programs, and demonstrated success in creating professional, compelling and lead generation strategies;
• Highly developed and polished written and verbal communication skills;
• Demonstrated quantitative, analytical, and problem‑solving skills, including the ability to analyse data to make recommendations and drive decisions;
• Advanced knowledge of Excel;
• Fluent Portuguese and advanced English skills;

At Amazon, we're working to be the most customer‑centric company on earth.

One customer experience we’re constantly looking to elevate is how we fulfill and deliver orders.

Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small, are delivered where and when they need them, as quickly, accurately, and cost‑effectively as possible.

To meet this goal, Amazon continually strives to innovate and provide best‑in‑class service levels through pioneering new products and services in the last‑mile delivery space.

We are building a world‑class last‑mile operation, significantly complemented by Amazon Logistics.

We are seeking a Sr. Marketing Manager, Brazil for Amazon Logistics

In this role, you will be the program marketing lead responsible for launching the Amazon Logistics brand and developing the delivery partner recruitment, activation and engagement strategy in Brazil.

You will partner closely with program, technology, marketing and operations teams in NA, APAC and EMEA to understand business plans and help deliver great experiences for delivery partners that solve business needs.

This includes partnering with local teams to set up and operationally execute marketing plans in new expansion markets.

This role is located in São Paulo.

Key job responsibilities

• Work at the strategic level to champion bold and creative ideas, and at a tactical level to ensure execution excellence of plans.
• Own top‐level marketing plan and goals, and ensure that the team meets its related objectives.
• Be responsible for delivery partner acquisition and engagement in Brazil, including managing recruitment funnels and developing marketing recruitment and lifecycle materials.
• Develop communications for our delivery partners, maintaining the Amazon Logistics brand voice and localizing content to fit with the Brazil market’s needs.
• Maintain and refine scalable, repeatable and comparable methods of measurement and performance tracking for campaigns.
• Earn trust from internal and external partners, manage multiple projects, and balance contending priorities in a rapidly changing environment.
• Conduct data analysis to identify forward‑looking capacity risks.
• Identify gaps in driver capacity and work with stakeholders to address proactively.

A day in the life

This is the lead marketing and engagement role partnering with the Amazon Logistics International Expansions program team.

With significant ownership, on any given day you could move through a number of different areas such as discussing brand positioning and research with the business; working with recruitment tools and or agencies on improving the recruitment funnel; building communications and engagement campaigns to encourage program participation; analysing delivery partner data to better understand their behaviour; or writing marketing plans to optimise delivery partner acquisition and lifecycle programmes.

Qualifications and Experience Needed

• MBA, Masters or advanced degree;
• Proven track record of creating and executing integrated marketing campaigns using tactics that include digital advertising, lead nurture programmes, live events, webinars and social media;
• Strong sense of brand and editorial voice, with the ability to harmonise message across multiple channels and marketing vehicles, as well as localise content to fit with the Brazil market;
• Team player and leader with the ability to influence, work cross‑functionally, build relationships with key stakeholders and thrive in a highly collaborative, fast‑paced environment;
• Strong project management skills and experience, including owning end‑to‑end solutions and managing multiple stakeholders and projects at once;
• Comfortable with ambiguity, and ability to work independently and autonomously;
• Experience working internationally;