Field Digital Senior Analyst, Latam

Salesforce; São Paulo; Presencial; BRL 120.000 - 160.000; Tempo integral

Resumo da oferta

A leading CRM company in São Paulo seeks a Sr. Inbound Marketing Analyst to lead strategies for organic growth and content excellence. This role requires 5+ years of experience in inbound marketing, strong analytical skills, and proficiency in SEO tools. The analyst will manage inbound channels and collaborate cross-functionally to drive engagement and conversions. Join a team focused on innovation and workforce transformation at the core of the company's mission.

Qualificações

• 5+ years of experience in inbound marketing, SEO, or content marketing.
• Strong track record in managing inbound programs with measurable results.
• Solid knowledge of SEO tools and CMS platforms.
• Experience with marketing automation and CRM integration.

Responsabilidades

• Plan and execute inbound marketing campaigns focused on pipeline contribution.
• Manage and optimize SEO strategy to increase organic visibility and traffic.
• Lead the blog and editorial calendar to align with campaigns.
• Design and optimize lead nurturing flows in collaboration with Demand Gen.
• Monitor KPIs, prepare reports, and propose improvements.

Conhecimentos

Inbound marketing

SEO

Content marketing

Analytical skills

Excellent communication

Fluent Portuguese

Fluent English

Ferramentas

Google Search Console

SEMrush

Ahrefs

CRM platforms

Descrição da oferta de emprego

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together.

Here, ambition meets action.

Tech meets trust.

And innovation isn't a buzzword — it's a way of life.

The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era?

You're in the right place!

Agentforce is the future of AI, and you are the future of Salesforce.We are looking for a Sr.

Inbound Marketing Analyst to join our Growth Marketing team in LATAM.

This role is responsible for leading strategies that drive organic growth, content excellence, and lead nurturing, ensuring our digital presence attracts, engages, and converts the right audience.

As a senior analyst, you will manage our inbound channels (blog, SEO, website content, and marketing automation flows), collaborating closely with paid media, product marketing, and sales development teams.

The position requires strategic vision, hands‑on execution, and strong analytical skills to connect inbound efforts directly to pipeline generation.

Key Responsibilities

• Plan and execute inbound marketing campaigns focused on pipeline contribution.
• Manage and optimize SEO strategy to increase organic visibility and traffic.
• Lead the blog and editorial calendar, ensuring alignment with campaigns and brand positioning.
• Design and optimize lead nurturing flows in collaboration with Demand Gen.
• Monitor KPIs (traffic, engagement, conversion), prepare reports, and propose improvements.

Requirements

• 5+ years of experience in inbound marketing, SEO, or content marketing.
• Strong track record in managing inbound programs with measurable results.
• Solid knowledge of SEO tools (Google Search Console, SEMrush, Ahrefs, etc.) and CMS platforms.
• Experience with marketing automation and CRM integration.
• Excellent communication and writing skills in Portuguese and English; Spanish is a plus.

Nice to Have

• Experience in B2B SaaS or tech companies.
• Familiarity with sales and SDR / BDR processes.
• Ability to lead projects independently and mentor junior team members.

Unleash Your Potential

Accommodations

Posting Statement

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