Creative Strategist | Drive growth with direct-response ad campaigns

Atomic HR; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A performance marketing agency in Brazil is seeking a Creative Strategist to drive campaign performance. You will research audience insights, develop creative strategies, and analyze campaign data. The ideal candidate has strong copywriting skills and a portfolio of successful direct-response ads. This fully remote position offers competitive USD compensation, growth opportunities, and mentorship from leadership.

Serviços

Unlimited PTO aligned with U.S. norms

Performance-based bonus potential

Direct impact on high-profile campaigns

Qualificações

• Portfolio of direct-response ads with proven results.
• Strong copywriting skills across hooks, benefits, and CTAs.
• Comfort in a fast-paced, startup environment.

Responsabilidades

• Research audience motivations, objections, and language across platforms.
• Develop creative strategies that drive measurable performance outcomes.
• Analyze campaign data to refine messaging and angles.

Conhecimentos

Strong copywriting

Analytical mindset

Familiarity with ad formats

Experience presenting creative ideas

Ability to work in a fast-paced environment

Descrição da oferta de emprego

We connect talented tech professionals in Latin America and Canada with remote career opportunities at innovative startups worldwide. We specialize in finding roles that align with your skills, experience, and career goals. Our personalized approach ensures you're matched with companies that value your contributions and offer opportunities for growth. Whether you're a software engineer, designer, marketer, or other tech professional, we're here to help you take the next step in your career.

Company Overview

Our client is a fast-growing, remote-first performance marketing agency helping creators, newsletters, and e-commerce brands acquire and monetize audiences they own. In just 18 months, they’ve built a reputation for delivering high-quality subscribers and scaling campaigns with measurable ROI.

Your Role

As Creative Strategist, you’ll sit at the intersection of research, copywriting, and performance marketing. You’ll uncover audience insights, write the hooks, and craft briefs that guide creative execution — ensuring campaigns resonate and convert.

You’ll :

• Research audience motivations, objections, and language across platforms
• Develop creative strategies that drive measurable performance outcomes
• Write hooks, scripts, and direct-response ad copy
• Create detailed briefs for editors and designers
• Analyze campaign data to refine messaging and angles
• Collaborate with the founder and creative team on strategy
• Present insights and rationale on occasional client calls

You Bring :

• Portfolio of direct-response ads with proven results
• Strong copywriting across hooks, benefits, and CTAs
• Familiarity with multiple ad formats (UGC, advertorials, unboxing, POV)
• Analytical mindset to connect data to creative directionComfort in a fast-paced, startup environment
• DTC or newsletter growth experience (preferred but not required)

Bonus Points :

• Experience presenting creative ideas to clients
• Background in B2C, newsletters, or e-commerce campaigns
• Prior agency experience in direct-response advertising

What’s Offered :

• Fully remote role with async-friendly collaboration
• Competitive USD compensation (based on experience)
• Direct impact on high-profile campaigns in the creator economy
• Growth opportunities with mentorship from leadership
• Unlimited PTO aligned with U.S. norms
• Performance-based bonus potential

Interview Process

1. Application review – portfolio and background alignment
2. Intro chat – 30 minutes on experience and approach
3. Portfolio deep dive – showcase best-performing ads
4. Case study – short ad copywriting exercise
5. Culture interview – align on pace, style, communication
6. Offer – formal offer to join the team