Content Specialist

Bring IT; Brasil; Híbrido; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A dynamic professional services company in Brazil is seeking a Content Specialist to support demand generation initiatives and multi-channel content distribution. The ideal candidate will have 3+ years of B2B content experience, strong English writing skills, and the ability to collaborate across teams. Responsibilities include developing content for various marketing channels, managing distribution, and optimizing for SEO. This position offers an opportunity to make a significant impact within a rapidly growing team. Candidates in Bogota or Sao Paulo can work on-site once a week.

Qualificações

• 3+ years of B2B content experience, preferably in tech, SaaS, or startups.
• Experience working across teams and managing priorities.
• Strong understanding of SEO and AEO for content optimization.

Responsabilidades

• Develop and customize content for various funnel stages.
• Manage multi-channel distribution and track performance KPIs.
• Collaborate with multiple teams to support content needs.

Conhecimentos

B2B content creation

Collaboration

SEO knowledge

Content management systems (HubSpot, WordPress)

English writing skills

Formação académica

Bachelor’s degree in Marketing, Communications, or similar

Ferramentas

HubSpot

WordPress

Google Analytics

Descrição da oferta de emprego

We are Bring IT!

We are a young, dynamic, and rapidly growing professional services company, driving digital transformation for our clients worldwide. From bringing products to market to boosting productivity through the right technology and processes, the work we do is improving the way people work. To achieve this, we’re building a global, diverse team capable of tackling some of the most complex challenges of our time. We call this unique approach “360 success.”

We are recognized as one of the fastest-growing and most successful companies on the Inc. 5000 ranking in the United States.

We’re Hiring a: Content Specialist, Demand Generation & Distribution

About the Role

We are looking for a Content Specialist with a strong AI‑first approach to support demand generation initiatives and multi‑channel content distribution. This role requires the ability to ideate, draft, and optimize content while collaborating with designers, digital channel specialists, growth leads, and regional marketing managers.

You will create content for every stage of the funnel, support distribution across internal and external channels, and use AI to accelerate research, writing, optimization, and performance improvements. This role sits at the center of a multidisciplinary marketing engine.

Key Responsibilities

Content Creation for Funnel & Demand Generation

• Develop content for all funnel stages (blog posts, case studies, email sequences, scripts, landing pages, social copy).
• Customize content for ICPs, industries, and regional priorities using AEO structures.

Multi-Channel Distribution & Activation

• Manage content distribution across LinkedIn, website, HubSpot, email, and partner channels.
• Align messaging, timing, and asset readiness across teams.

Cross-functional Collaboration

• Collaborate actively with global marketing, content, digital channels, product, growth, and sales.
• Support content needs for GTM actions and campaigns.

AEO, SEO, Website & Optimization

• Apply SEO fundamentals.
• Proactive approach with expertise in keyword research and understanding user behavior.
• Manage updates in WordPress.
• Recommend improvements based on performance signals.
• Apply prompting best practices to ensure consistency, clarity, and accuracy.
• Answer engine optimization (AEO) content strategy development.

Performance Tracking

• Track KPIs using Google Analytics, HubSpot, and platform dashboards.
• Provide insights and recommendations to improve engagement and conversions.

Operational Excellence

• Maintain all content calendars, briefs, documentation, and workflows using Notion.
• Organize, store, and manage assets, shared folders, and documentation through SharePoint.
• Ensure structure, visibility, and version control across all assets.
• Guarantee brand consistency and message alignment across deliverables.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, Advertising, or similar.
• 3+ years of B2B content experience (tech, SaaS, startups, ERP ideal).
• Experience with HubSpot and WordPress.
• Understanding of SEO, AEO, and funnel stages.
• Experience collaborating across multidisciplinary teams.
• Ability to work with LLM tools.
• Strong English writing skills.
• Ability to manage priorities and meet deadlines in a fast‑paced environment.
• If located in Bogota or Sao Paulo, availability to attend the office once per week.

Soft Skills

• Highly collaborative
• Clear communicator
• Structured and detail‑oriented
• Comfortable in fast‑paced environments
• Strategic yet hands‑on
• Improvement mindset