Website Manager & SEO Lead: Growth, UX & CRO

GEMS Corporate Office; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading education organization based in Dubai is seeking a Website Manager & SEO Lead to oversee the management and optimization of its school websites. The role involves developing SEO strategies, ensuring website performance, and collaborating with various teams to enhance digital experiences that drive enrolment. The ideal candidate will have 5–7 years of experience in website management and digital marketing, along with a strong analytical background.

Qualifications

• 5–7 years of experience in website management, SEO, and digital performance marketing.
• Experience in multi-site ecosystems is preferred.
• Strong analytical and technical understanding of SEO and web architecture.

Responsibilities

• Manage and optimize GEMS Education school websites.
• Develop comprehensive SEO strategy to improve visibility and lead generation.
• Collaborate with Brand and Content teams for high-performing landing pages.
• Maintain a central web performance dashboard to track key metrics.
• Deliver actionable insights to senior leadership through reports.

Skills

Website management

SEO

Digital marketing

Performance analytics

Content optimization

Project management

Education

Bachelor’s degree in Marketing, Communications, Digital Media, or related field

Tools

Google Analytics

Tag Manager

Search Console

CMS platforms (WordPress, Sitecore, etc.)

Job description

A leading education organization based in Dubai is seeking a Website Manager & SEO Lead to oversee the management and optimization of its school websites. The role involves developing SEO strategies, ensuring website performance, and collaborating with various teams to enhance digital experiences that drive enrolment. The ideal candidate will have 5–7 years of experience in website management and digital marketing, along with a strong analytical background.