Web Content Manager

Info Resume Edge; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A digital marketing company in Dubai is seeking a detail-oriented Web Content Manager to oversee the strategy, publication, and maintenance of all web content. The ideal candidate will manage website content to ensure it aligns with marketing objectives and is engaging. Responsibilities include developing content strategy, managing SEO-optimized material, and collaborating with various teams for effective content generation. The role requires significant experience in digital marketing and content management, with a strong grasp of SEO principles and web metrics.

Qualifications

• 3-5 years of proven experience in web content management or digital marketing.
• Strong understanding of SEO principles and web analytics tools.
• Creative thinker with a passion for digital content and storytelling.

Responsibilities

• Develop and execute a web content strategy aligned with marketing targets.
• Manage website content ensuring it is relevant and SEO-friendly.
• Monitor website performance and generate reports on content effectiveness.

Skills

Content strategy development

SEO optimization

Copywriting

Project management

Analytical skills

Education

Bachelor's degree in Marketing, Communications, Journalism, Web Design, or a related field

Tools

WordPress

Google Analytics

SEMrush

Adobe Photoshop

Canva

Job description

We are seeking a detailoriented and creative Web Content Manager to oversee the strategy creation publication and maintenance of all content across our digital platforms. The ideal candidate will manage website content to ensure it is engaging accurate SEOoptimized and aligned with our brand voice and business objectives.

Key Responsibilities

• Develop and execute a web content strategy aligned with shortterm and longterm marketing targets.
• Manage and maintain website content across all pages ensuring uptodate relevant and SEOfriendly material.
• Collaborate with design SEO development and marketing teams to publish content that supports campaigns and user experience.
• Oversee the content calendar and coordinate content production timelines.
• Write edit and proofread web content including landing pages blog posts product descriptions FAQs and more.
• Monitor website performance using analytics tools and generate regular reports on content effectiveness and user engagement.
• Conduct regular audits to identify content gaps outdated material and improvement opportunities.
• Ensure content meets accessibility usability legal and brand standards.
• Manage CMS platforms (such as WordPress Drupal etc.) including training contributors and troubleshooting issues.
• Coordinate with thirdparty vendors or freelance writers when needed.

Requirements

• Bachelors degree in Marketing Communications Journalism Web Design or a related field.
• 35 years of proven experience in web content management or digital marketing.
• Proficiency in CMS platforms (e.g. WordPress Joomla Drupal).
• Strong understanding of SEO principles and web analytics tools (e.g. Google Analytics SEMrush).
• Excellent writing editing and proofreading skills.
• Basic knowledge of HTML/CSS and web publishing standards is a plus.
• Strong project management and organizational skills.
• Attention to detail with the ability to manage multiple projects and deadlines.
• Creative thinker with a passion for digital content and storytelling.

Preferred Qualifications

• Experience with eCommerce platforms or content localization.
• Familiarity with UX/UI best practices.
• Working knowledge of graphic design tools (e.g. Canva Adobe Photoshop).