Strategic Fashion Marketing Manager — Brand & Growth

Peergrowth Consultancy Co.; Dubai; On-site; AED 60,000 - 80,000; Full time

Job summary

A fashion consultancy firm in Dubai is seeking an experienced Marketing Manager to lead and execute innovative marketing strategies that enhance brand awareness and customer engagement. The ideal candidate should have over 5 years of experience in the fashion industry and a strong understanding of both digital and traditional marketing. Responsibilities include overseeing campaign management and collaborating with influencers and retail teams to drive sales. The company values a creative mindset and requires proficiency in key marketing tools.

Qualifications

• 5+ years of marketing experience in the fashion or lifestyle industry.
• Strong knowledge of fashion retail brand development and consumer behavior.
• Exceptional communication, copywriting, and project management skills.

Responsibilities

• Develop and implement comprehensive marketing plans and campaigns.
• Ensure consistent brand messaging across all platforms.
• Oversee social media, email marketing, SEO/SEM, and website content.

Skills

Digital marketing

Brand management

Campaign management

Trend analysis

Budget management

Communication

Project management

Education

Bachelor's degree in Marketing or related field

Master's degree preferred

Tools

Google Analytics

Mailchimp

Shopify

Job description

A fashion consultancy firm in Dubai is seeking an experienced Marketing Manager to lead and execute innovative marketing strategies that enhance brand awareness and customer engagement. The ideal candidate should have over 5 years of experience in the fashion industry and a strong understanding of both digital and traditional marketing. Responsibilities include overseeing campaign management and collaborating with influencers and retail teams to drive sales. The company values a creative mindset and requires proficiency in key marketing tools.