Strategic Brand Lead: Face Care & Lip (MENA)

Beiersdorf; Dubai; On-site; AED 300,000 - 450,000; Full time

Job summary

A global skincare company in Dubai is seeking a Marketing Manager to drive revenue and market share for NIVEA Face Cleansing and Labello. The ideal candidate has over 5 years of experience in FMCG brand management, strong analytical skills, and expertise in marketing planning. This position offers the opportunity to develop and execute impactful marketing strategies and collaborate with cross-functional teams.

Qualifications

• Minimum 5 years of experience in FMCG brand management with a strong emphasis on commercial execution.
• Proven expertise in marketing planning and budget management.
• Strong analytical skills to evaluate market insights.

Responsibilities

• Drive revenue and market share for NIVEA Face Cleansing and Labello.
• Develop and execute marketing plans aligned with business strategies.
• Lead category data analysis and convert insights into strategies.
• Build brand communication and influencer campaigns.
• Collaborate with cross-functional teams to deliver KPIs.
• Manage marketing budgets and monitor brand initiatives.
• Ensure operational excellence across category processes.

Skills

Marketing expertise

Analytical skills

Commercial execution

Collaboration

Communication strategies

Budget management

Market insights analysis

Education

Bachelor’s degree in Marketing

Job description

A global skincare company in Dubai is seeking a Marketing Manager to drive revenue and market share for NIVEA Face Cleansing and Labello. The ideal candidate has over 5 years of experience in FMCG brand management, strong analytical skills, and expertise in marketing planning. This position offers the opportunity to develop and execute impactful marketing strategies and collaborate with cross-functional teams.