Social Media Specialist

High Street Resources; United Arab Emirates; On-site; AED 120,000 - 200,000; Full time

Job summary

A dynamic digital agency in the United Arab Emirates is seeking a Social Media Specialist to support a founder in growing their personal brand on social media. The ideal candidate has 2–4 years of experience, expertise in social media management, and excellent communication skills. This hybrid role involves creativity and operational support, focusing on audience engagement and community development.

Qualifications

• 2–4 years of experience in social media management and/or executive support.
• Proven expertise in social media platforms and their growth tactics.
• Exceptional written and visual communication skills.

Responsibilities

• Own and grow the founder’s presence on social media.
• Drive follower growth and audience engagement.
• Track insights and performance metrics.

Skills

Social media management

Content creation

Audience engagement

Digital strategy

Communication skills

Job description

Overview

We’re looking for a dynamic and multi-talented Social Media Specialist to support a founder in growing their personal brand and digital community, particularly on X platform.

This is a hybrid role combining creativity, content strategy, and digital engagement with organizational and executional support.

The ideal candidate is someone with deep expertise in X platform, understands how to build and nurture an online audience, and is also comfortable handling broader support duties in a fast-moving environment.

Key Responsibilities: Social Media & Community Building

• Own and grow the founder’s presence on X platform, including content creation, scheduling, and strategy
• Drive follower growth, audience engagement, and community development
• Convert digital following into an engaged community through campaigns, content, and potentially virtual events
• Track insights and performance metrics, adjusting strategy accordingly
• Stay updated on platform trends, features, and best practices
• Conduct research, prepare briefings, and support digital initiatives
• Be flexible and hands-on in supporting other creative or operational tasks as needed

What We’re Looking For

• 2–4 years of experience in social media management and/or executive support
• Proven expertise in X platform with a strong understanding of its algorithm, growth tactics, and audience behavior
• Exceptional written and visual communication skills
• Creative thinker with an eye for aesthetics, trends, and storytelling
• Highly organized, adaptable, and detail-oriented
• Comfortable switching between creative tasks and support duties