Social Media Manager

Peergrowth Consultancy Co.; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading consultancy firm in Dubai seeks an experienced Social Media Manager to enhance their brand presence in the Fintech and Investment sectors. The role involves managing social media campaigns across META, TikTok, and LinkedIn, while working with influencers to drive engagement and visibility. Candidates should have at least 5 years of relevant experience, proven campaign management skills, and a creative mindset. Strong communication and analytical skills are essential for success in this role.

Qualifications

• Minimum 5 years of social media management experience in Fintech, Investment, or Financial Services.
• Expertise in running campaigns on META Ads, TikTok Ads, and LinkedIn Ads.
• Proven experience in influencer management and executing related campaigns.

Responsibilities

• Develop and manage social media strategies for META Ads, TikTok Ads, and LinkedIn Ads.
• Create and optimize content across social media platforms.
• Manage influencer partnerships from identification to execution.
• Analyze performance metrics for continuous campaign optimization.
• Collaborate with marketing and design teams for high-quality content.
• Stay updated with social media trends in Fintech and Investment sectors.
• Maintain relationships with digital communities and industry leaders.
• Report on campaign performance and social media strategies.

Skills

Social media management

Campaign optimization

Influencer management

Analytics and reporting

Communication skills

Creative mindset

Tools

Hootsuite

Sprout Social

Meta Business Suite

Job description

We are seeking an experienced Social Media Manager with a strong background in the Fintech and Investment sector. The ideal candidate will manage the company\'s social media presence, create high-performing campaigns across META (Facebook & Instagram), TikTok and LinkedIn, and work closely with influencers to enhance brand visibility and engagement.

Key Responsibilities

• Develop, implement and manage social media strategies for META Ads, TikTok Ads and LinkedIn Ads to achieve business objectives.

• Create, schedule and optimize engaging content across multiple social media platforms.

• Manage influencer partnerships including identification, outreach, negotiation and campaign execution.

• Monitor, track and analyze performance metrics (reach, engagement, conversions) to continuously optimize campaigns.

• Collaborate with marketing, content and design teams to produce high-quality visuals, copy and videos aligned with brand messaging.

• Stay updated with emerging social media trends, tools and best practices relevant to Fintech and Investment sectors.

• Build and maintain relationships with relevant digital communities and industry thought leaders.

• Report regularly to senior management on campaign performance, ROI and social media growth strategies.

Requirements

• Minimum 5 years of social media management experience, preferably in Fintech, Investment or Financial Services.

• Proven expertise in running and optimizing campaigns on META Ads, TikTok Ads and LinkedIn Ads.

• Experience in influencer management and executing influencer-driven campaigns.

• Strong understanding of social media metrics, analytics tools and reporting.

• Excellent written and verbal communication skills with a keen eye for visual storytelling.

• Ability to work independently and collaboratively in a fast-paced, results-driven environment.

• Creative mindset with strong analytical and problem-solving skills.

Preferred Skills

• Familiarity with social media management tools (e.g. Hootsuite, Sprout Social, Meta Business Suite).

• Experience in growth marketing, lead generation or paid performance campaigns.

• Knowledge of Fintech or financial investment products and their target audiences.