Regional CRM & Innovation Marketing Lead

Nissan; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A global automotive leader is seeking a CRM & Innovation Manager in Dubai to drive customer retention strategies and digital marketing initiatives. The ideal candidate will have at least 7 years of experience in digital marketing or CRM roles, with a strong background in data management and ROI modeling. Proficiency in SalesForce and excellent communication skills in both Arabic and English are essential. This position will also involve working closely with various marketing teams to enhance customer experience across the region.

Qualifications

• Minimum 7 years of experience with 3 years in digital marketing or Customer Experience.
• Experience in the GCC automotive sector preferred.
• Required drivers license for the job.

Responsibilities

• Lead CRM foundation launch & campaign management.
• Define and implement a comprehensive CRM strategy.
• Analyze and report on performance metrics of CRM campaigns.

Skills

CRM Platforms (SalesForce)

Adobe Data Management Platforms

Excellent communication skills in Arabic and English

Education

Bachelor's degree in Marketing

Tools

Data Management & ROI Modeling

Job description

A global automotive leader is seeking a CRM & Innovation Manager in Dubai to drive customer retention strategies and digital marketing initiatives. The ideal candidate will have at least 7 years of experience in digital marketing or CRM roles, with a strong background in data management and ROI modeling. Proficiency in SalesForce and excellent communication skills in both Arabic and English are essential. This position will also involve working closely with various marketing teams to enhance customer experience across the region.