Marketing Manager

Independent Food; United Arab Emirates; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading UAE hospitality company is seeking a Marketing Manager responsible for developing and implementing marketing strategies to position the company favorably in target markets. The role includes managing advertising, public relations, and stakeholder engagement. The ideal candidate requires a Bachelor's degree in marketing and at least 3 years of experience in a similar position, preferably with UAE/GCC background. This position offers a dynamic environment with opportunities for creativity while ensuring budget controls.

Qualifications

• Strong analytical and project management skills.
• Confident and dynamic personality.
• Ability to think creatively and innovatively.
• Proficiency in budget management.
• Professional judgment and discretion.

Responsibilities

• Design and implement marketing strategies.
• Increase company profile through stakeholder development.
• Handle press releases and media dissemination.
• Manage advertising functions for positive company image.
• Control marketing budget and produce financial reports.

Skills

Analytical skills

Project management

Creative thinking

Budget management

Excellent communication

Education

Bachelor's degree in marketing

Job description

Driven to create unique home-grown food concepts that bring people together, the Independent Food Company is a UAE-based hospitality company with multiple concepts under its umbrella – SALT, Parker’s, Grind, Somewhere, Public, Soil, Shalwa and Kumo.

We are presently seeking to hire a highly qualified Marketing Manager who is responsible for the development and effective implementation of marketing
and promotional strategies for the positioning of the company as highly desirable to its identified target markets and within the parameters.

ESSENTIAL FUNCTIONS

• To design and implement appropriate marketing strategies in order to ensure the effective strategic positioning and viability of the company.
• To increase the profile of the company through the development of a network of sponsors, stakeholders, and patrons.
• To ensure that all the identified target markets and stakeholders of the company are kept abreast of the developments and other activities at the restaurants.
• To expose the company to a broad, representative and sustainable client base at local, national and international levels.
• To ensure effective public relations and promote goodwill between the company and its entire target markets.
• To handle all press releases and the dissemination of information to the media.
• To ensure that all publications and brochures of the company meet high professional and quality standards according to the company visual identity guide.
• To handle all invitations and other related correspondence.
• To manage the advertising function in such a way that all advertisements are effective and reflect a positive image of the company.
• To develop and maintain an effective and comprehensive database.
• To develop and manage effective direct marketing campaigns to identified target markets using either surface or electronic mailing means.
• Attend all events and promotions.
• To control the budget allocated for the marketing and promotional functions.
• To produce regular financial reports for the Creative Director.
• To effectively supervise the work of all subordinates.
• To handle all disciplinary matters and grievances of staff reporting to him/her.

SPECIFIC JOB KNOWLEDGE, SKILL AND ABILITY

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation.

• Strong analytical and project management skills
• Confident and dynamic personality
• Strong creative outlook
• Ability to think creatively and innovatively
• Budget management skills and proficiency
• Professional judgment and discretion
• Excellent communication skills

QUALIFICATIONS

• Bachelor’s degree in marketing
• At least 3 years’ experience as a Marketing Manager
• UAE/GCC experience preferred