Marketing Lead, UAE

Archer; Abu Dhabi; On-site; AED 200,000 - 300,000; Full time

Job summary

An innovative aerospace company is seeking a Marketing Lead based in Abu Dhabi to enhance brand presence in the UAE and Middle East. This role involves developing marketing strategies, managing social media, and ensuring effective event coordination. Candidates should have a Bachelor's degree in Marketing, 7 years of experience, and strong communication skills in English and Arabic. The position offers a chance to influence sustainable air mobility in the region.

Qualifications

• 7 years of experience in marketing preferably in the UAE.
• Experience managing social media accounts for established brands.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Develop and implement marketing initiatives tailored to the UAE market.
• Collaborate with the global marketing team on campaigns.
• Manage Archer's presence on social media with localized content.
• Oversee public relations efforts in the region.
• Support planning and execution of regional marketing events.

Skills

Strong writing skills in English and Arabic

Social media management

Content creation

Analytical skills

Strong organizational skills

Education

Bachelor's degree in Marketing or Communications

Tools

Adobe Creative Suite

Email marketing platforms

Social media management tools

Job description

Archer is an aerospace company based in San Jose California building an all-electric vertical takeoff and landing aircraft with a mission to advance the benefits of sustainable air mobility. We are designing manufacturing and operating an all-electric aircraft that can carry four passengers while producing minimal noise.

Our sights are set high and our problems are hard and we believe that diversity in the workplace is what makes us smarter drives better insights and will ultimately lift us all to success. We are dedicated to cultivating an equitable and inclusive environment that embraces our differences and supports and celebrates all of our team members.

Position Summary

As we expand our global presence we are looking for a Abu Dhabi-based Marketing Lead to drive brand awareness campaign execution and event coordination in one of the most exciting regions for the future of urban air mobility. This role is essential to ensuring Archers voice resonates within the UAE and across the broader Middle East region helping to establish our leadership in the industry while supporting next-gen transportation initiatives.

Key Responsibilities

• Regional Marketing Strategy: Develop and implement marketing initiatives tailored to the UAE and Middle East market ensuring alignment with Archers global branding and strategic goals.
• Campaign Management: Collaborate with the global marketing team to plan and execute regional campaigns monitor performance and report on results.
• Social Media Management: Manage Archers regional presence on social media channels with a focus on localized content for platforms like LinkedIn Twitter Instagram and Facebook.
• Content Creation: Partner with global and regional teams to create localized marketing collateral including social media posts event assets email campaigns and video/photo content tailored for the UAE audience.
• Communications and PR Management: Oversee public relations efforts in the region including managing a local PR agency and ensuring consistent messaging in all external communications.
• Event Coordination: Support the planning and execution of regional marketing events trade shows and public engagements ensuring successful representation of Archer.
• Government and Industry Engagement: Work with municipal and government partners on initiatives related to Archers air mobility mission in the UAE.
• Analytics and Reporting: Utilize marketing tools and analytics platforms to track and measure the success of regional marketing initiatives.
• Influencer and Partnership Management: Build relationships with regional influencers aviation enthusiasts and industry partners to amplify Archers brand in the UAE.

Required Qualifications

• Bachelors degree in Marketing Communications or a related field preferred.
• 7 years of experience in marketing or a related role ideally in the UAE.
• Strong writing and communication skills in English and Arabic.
• Proven experience managing social media accounts for an established brand with a focus on creating engaging localized content.
• Familiarity with marketing tools and software including email marketing platforms social media management tools and analytics platforms.
• Exceptional copywriting skills and the ability to adapt to Archers tone and brand voice.
• Strong organizational skills attention to detail and the ability to manage multiple projects simultaneously.
• Working on U.S. schedule (PST) often required
• Regular regional and international travel required
• Experience with photo and video editing software (e.g. Adobe Creative Suite Canva) is a plus.
• Knowledge of the aviation industry eVTOL technology or sustainable transportation trends is a strong advantage.

Why Join Us

Archer is on a mission to redefine the way we move and this is your chance to play a key role in bringing the future of sustainable air mobility to life in the UAE and beyond. If youre excited to work in a fast-paced innovative environment with a global impact wed love to hear from you.

Archer is committed to working with and providing reasonable accommodations to job applicants with physical or mental disabilities and those with sincerely held religious beliefs. Applicants who may require reasonable accommodation for any part of the application or hiring process should provide their name and contact information to Archers People Team at. Reasonable accommodations will be determined on a case-by-case basis.Information collected and processed as part of any job applications you choose to submit is subject to Archers Candidate Privacy Policy.Archer is unable to provide work visa sponsorship for this position at the present time.Archer is proud to be an Equal Opportunity employer committed to diversity and inclusivity in the workplace. All aspects of employment are decided on the basis of merit qualifications and business needs. We do not discriminate based upon race color religion sex sexual orientation age national origin disability status protected veteran status gender identity or any other characteristic protected by federal state or local laws.Archer Aviation does not engage with external recruiting agencies/individual recruiters with whom it does not have a prior written agreement. Archer reserves the right to make use of any unsolicited resumes that it receives and bears no responsibility for payment of any fees asserted from the use of unsolicited resumes. If you are a recruiting agency or individual recruiter wishing to do business with Archer please reach out to. All employment processes are managed by the Archer People Team.