Emirati Graduate Program | Assistant Brand Manager

Ferrero; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading global confectionery company in Dubai is offering a unique two-year rotational program for recent Emirati graduates in Marketing and Trade Marketing. The role includes working as an Assistant Brand Manager in the first year, assisting with brand management tasks, conducting analyses, and overseeing marketing activities. The second year focuses on Trade Marketing and POS development, requiring excellent communication, organizational skills, and a dedication to fostering brand advocacy through impactful shopper engagement initiatives.

Qualifications

• Recent graduate with a Bachelor's Degree in Marketing or Business.
• Strong communication and organizational skills.
• Ability to manage projects and present creatively.

Responsibilities

• Assist the Brand Manager in daily brand management tasks.
• Conduct business analysis and recommend improvements.
• Track marketing expenditure and oversee minor executions.
• Foster interdepartmental relations for Trade Marketing.

Skills

Excellent communication skills

Strong organizational abilities

Project management

Creative presentation skills

Education

Bachelor's Degree in Marketing or Business

Job description

Ferrero is excited to offer an incredible opportunity for recent Emirati graduates in the UAE to kickstart their careers in Marketing and Trade Marketing. Based in the vibrant city of Dubai, this role is part of Ferrero's commitment to support and nurture young talent through a structured two-year rotational program.

As part of the Marketing and Trade Marketing team, you will embark on a dynamic journey through two different departments. This two-year rotational program includes one year in marketing as Assistant Brand Manager (ABM) and the second year in Trade Marketing as POS (Point of Sale) Development & Implementation Specialist.

Main Responsibilities:

On the first year, as an Assistant Brand Manager (ABM) you will assist the Brand Manager in daily brand management tasks. Responsibilities include creating tracking files and presentations for the Marketing Manager, conducting business analysis, and recommending improvements based on brand performance data. The ABM will also track marketing expenditure, oversee minor executions like sampling plans and smaller market activities, and liaise with other departments (Trade Marketing, Sales, Consumer Shopper Understanding, and Supply Chain) as needed. Additionally, the ABM will coordinate with agencies on brand campaigns and support content development with external production agencies.

The second year in Trade Marketing bridges Sales & Marketing strategies and objectives. It is a pivotal role in fostering brands’ advocacy via strong shoppers’ engagement programs and instore activations. The successful candidate will foster interdepartmental relations and ensure target attainment. As a POS Development and Implementation Specialist, you will create impactful POSM concepts and solutions for the OOS activities, develop and optimize hard and soft POSM (including permanent visibility projects) ensuring efficiency and creativity whilst ensuring on-time delivery across GCC countries. You will also analyze post-execution data and report insightful finding to support future activations optimization focusing on coverage, quality of execution and wastage reduction.

Skills

To succeed in this role, you need a fresh graduate with a Bachelor's Degree in Marketing or Business. You should also have excellent communication skills and strong organizational abilities. Being adept at managing projects and creatively presenting your work is essential as well.