Role Overview
We are looking for a Creative Director / Creative Lead to lead creative quality, consistency, and execution across noon’s group brands, core platforms, and new launches. This role is responsible for maintaining a high creative bar across all brands, marketing campaigns, and design systems, while building strong workflows and managing junior talent.
Key Responsibilities
Brand Identity & New Brand Development
- Lead the creation of new brand identities, including naming support, visual systems, logos, packaging, and brand guidelines.
- Ensure new brands feel distinctive while still fitting within the broader noon ecosystem.
- Oversee BTL and on-ground brand assets. Monitor and brief 3D physical on-ground designs.
- UI design for new launches – key visual UI.
- Upgrade brand touchpoints on the app from time to time.
- Oversee brand quality for smaller business teams as required.
Creative Leadership & Brand Quality
- Own and uphold creative standards across group brands and platforms.
- Act as a creative gatekeeper across identity work, campaigns, and product surfaces.
- Ensure consistency of brand expression across digital, physical, and experiential touchpoints.
Team Leadership
- Lead and mentor a junior creative team.
- Set clear direction, give strong feedback, and raise the overall level of craft.
- Build a culture of accountability, clarity, and pride in execution.
Workflow & Execution (Critical)
- Own creative workflows end-to-end: brief intake, prioritisation, and delivery.
- Manage multiple workstreams across brands and timelines without quality drop.
- Bring structure and process to fast-moving environments while keeping teams agile.
Campaigns & New Initiatives
- Provide creative direction on major campaigns, seasonal moments, and new launches.
- Ensure new initiatives align with the broader noon brand while allowing room to evolve.
Experience & Skills
- 10+ years in a creative role, with leadership responsibility.
- Experience as a Creative Director / Senior Creative Manager or equivalent.
- Strong background in brand work, identity systems, and campaigns.
- UI design experience is a big plus.
- Proven ability to manage multiple projects simultaneously at scale.
- Deep understanding of creative workflows and time management.
- Experience working cross-functionally in super fast-paced, high-growth environments.
- Strong creative judgment, attention to detail, and high taste levels.
- Proficiency with Adobe Suite and Figma.
- Clear, confident communicator (written and verbal).