Social Media Specialist

Hollywoodbets; Durban; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading sports betting operator in South Africa is looking for a Social Media Specialist. This role involves designing and implementing social media strategies, creating engaging content, and managing paid campaigns across various platforms. The ideal candidate has 3-5 years of experience in social media, strong copywriting skills, and the ability to work in a fast-paced environment. Join the vibrant team at this company and help grow their brand presence across digital channels.

Qualifications

• 3-5 years of experience in social media management.
• Experience in creating and managing paid campaigns on multiple platforms.
• Ability to create high-quality content for social media.

Responsibilities

• Design social media strategies to achieve marketing targets.
• Create and manage paid campaigns on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
• Prepare weekly reports on social media performance and ROI.

Skills

3 – 5 Years Social Media Experience

Experience in Paid Social Media

Copywriting Experience

Experience in Social Media Strategy

Strong planning and administration skills

Strong time management skills

Education

Relevant Diploma or Degree

Job description

Responsibilities

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa’s biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that’s just the beginning. Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit. Join our Team and let’s reach for the stars.

We have an amazing opportunity for a Social Media Specialist to be based in Bryanston, Gauteng. Do you think you have what it takes to be our newest Purple Star?

The successful candidate will be responsible for maintaining and growing organic and paid strategies that will execute targets in driving website traffic and brand awareness for the Hollywoodbets Brand.

With Hollywoodbets You Will

• Innovate and create as part of a like-minded, authentic Team eager to achieve goals.
• Embrace challenges and the thrill of working in a vibrant and fast‑paced industry.
• Grow with our development plans and culture that allows you to further your career.

You Bring

• 3 – 5 Years Social Media Experience
• Experience in Paid Social Media
• Copywriting Experience
• Experience in Social Media Strategy
• Overtime and weekend work

A Bonus To Have

• Relevant Diploma or Degree

What You’ll Do For The Brand

• Design social media strategies to achieve marketing targets
• Create and manage paid campaigns on Facebook, Twitter, LinkedIn, Instagram and YouTube
• Work closely with the social media team to ensure the execution of organic and paid strategies
• Manage, create and publish original, high quality content
• Administer all company social media accounts ensuring up-to-date content
• Liaise with writers, designers and social media team to ensure content is informative and appealing
• Collaborate with Marketing and Product teams to create social hype regarding new product launches and betting markets
• Facilitate client-company communication (meet with clients and suppliers and ensure strategies are communicated and executed to the social media team)
• Prepare weekly and monthly reports on social media, web traffic and ROI
• Measure the success of marketing campaigns on social media and use reporting tools to support this function
• Conduct competitor analysis reports
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals via social media to create a strong network
• Train internal teams to integrate and maintain a cohesive social media strategy
• Stay up-to-date with new digital technologies and social media best practices
• Apply strategic intent towards creating market leading trends for the Hollywoodbets Brand and Gambling Industry.

What You’ll Bring To The Team

• Follow process in order to ensure high quality output
• Strong planning and administration skills
• High sense of accountability towards work
• Understands the mobile betting application and functionality
• Understands the internet betting platform (website and functionality)
• Strong time management skills

Please note that only team members who meet the stipulated minimum requirements will be considered.

About Us

Hollywoodbets is a sports and entertainment betting operator that was born and bred in Durban, South Africa. Whether you’re in one of our upmarket retail branches or online, our customers can conveniently place bets in style anytime, anywhere.

We’re proud to partner with local and international legends, from the Hollywoodbets Sharks and Brentford FC to iconic events like the Hollywoodbets Durban July. Being part of our Purple Team means being part of something bigger.

At Hollywoodbets, every day is a chance to learn, grow, and make an impact. We move fast, think big, and work together to turn bold ideas into reality. With passion, creativity, and a shared purpose, we bring our Purple Spirit to everything we do.

The opportunities here are endless. If you’re driven, curious, agile and ready to level up, there’s no limit to how far you can go with the Purple Team!