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Social Media & DTC Growth Manager
Job summary
A leading mobile games company in Palo Alto is seeking a Social Media Manager to enhance direct-to-consumer engagement through targeted social strategies. The role involves owning the social media strategy, collaborating closely with DTC teams, and ensuring alignment with marketing objectives. Ideal candidates will have over 5 years of experience in social media and a strong performance-driven mindset. This position offers a competitive salary and benefits, promoting a flexible and inclusive workplace culture.
Benefits
Qualifications
- 5+ years of experience managing social media for consumer-facing products or brands.
- Strong understanding of performance-driven social strategies tied to growth and conversion.
- Experience operating social programs at scale, including coordination with external partners.
Responsibilities
- Own social media strategy with a focus on driving DTC KPIs and revenue.
- Partner with DTC team to design audience capture strategies.
- Manage day-to-day social media execution across multiple studios.
Skills
- ...
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.