Sales Enablement Architect for a Greenfield Growth Function

Resonate; Reston (VA); Hybrid; USD 120,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Flexible PTO + holidays

Parental leave

Wellbeing resources

Job summary

Resonate is seeking a Sales Enablement Leader to shape the function from onboarding through year three, coupling training with field-ready storytelling and measurement. You will own the onboarding program, training calendar, narrative framework, and coaching tools, reporting to the VP of Sales Operations and GTM Strategy in a greenfield environment.

You will work with marketing and product marketing to deliver evolving content, drive adoption of our tech stack, and define consistent standards

Qualifications

• Around five years or more in sales enablement, sales operations, or a closely related go-to-market function, in B2B SaaS or a data and analytics business
• Direct experience running storytelling or narrative selling training and coaching reps to improve calls
• Working knowledge of MEDDPICC or a comparable enterprise qualification framework
• Hands-on experience with sales enablement and operations tooling including Salesforce, an LMS, and a conversation intelligence platform such as MindTickle and Call AI
• Track record of enablement programs that produced measurable outcomes
• Strong instructional design instincts to turn complex product and market information into memorable training
• Clear, direct communication for reps, managers, and leadership
• Based in the DMV area with availability to be in Reston office 2-3 days a week
• Bachelor's degree or equivalent experience

Responsibilities

• Build a repeatable sales narrative framework focused on buyer situations and train reps to deliver it aloud
• Design and own the full development path: onboarding, milestones, ramp timelines, ongoing training calendar
• Define good performance at each sales stage and codify in scorecards, playbooks, and MEDDPICC-aligned tools
• Own the sales content standard and ensure material is accessible at every stage
• Lead the annual Sales Kickoff and plan mid-year reviews and QBRs to drive conversations
• Drive adoption of Salesforce, MindTickle, Call AI and evaluate what to consolidate or replace
• Define and report on the numbers showing program effectiveness and address gaps

Job description

Resonate is seeking a Sales Enablement Leader to shape the function from onboarding through year three, coupling training with field-ready storytelling and measurement. You will own the onboarding program, training calendar, narrative framework, and coaching tools, reporting to the VP of Sales Operations and GTM Strategy in a greenfield environment.

You will work with marketing and product marketing to deliver evolving content, drive adoption of our tech stack, and define consistent standards