Remote-Ready SDR: Lead Gen & Appointment Setter

Brink’s Inc; Coppell (TX); Hybrid; USD 42,000 - 60,000; Full time

Benefits offered by this job

Office in Coppell

Performance incentives

Job summary

The Brink’s Company is seeking an Account Executive/Lead Generation specialist to identify and engage potential clients in a B2B setting from Coppell, TX. You will conduct outbound calls and emails, qualify opportunities, and schedule meetings with Account Executives to drive revenue.

Responsibilities include maintaining CRM records, following up on inbound inquiries, and collaborating with sales and marketing to refine messaging and achieve KPIs.

Qualifications

• 1–2 years in B2B sales, lead generation, or appointment setting is preferred.
• Experience using CRM software to track leads and opportunities.
• Strong written and verbal communication skills for outreach.

Responsibilities

• Identify and research potential clients through cold calling, email outreach, social media, and databases.
• Use tools like LinkedIn, Salesforce, ZoomInfo to find leads and enrich data.
• Conduct outbound calls and emails to engage prospects and schedule appointments with Account Executives.
• Follow up on inbound leads from marketing campaigns or website inquiries.
• Qualify leads based on budget, authority, need, and timing (BANT).
• Understand client pain points and match Brink’s solutions to needs.
• Schedule meetings between prospects and the Sales Team.
• Provide information to Account Executives for smooth follow-ups and proposals.
• Maintain accurate records of leads in CRM (Salesforce).
• Track daily, weekly, and monthly outreach activities and KPIs.
• Collaborate with sales and marketing to align messaging and strategy.

Skills

Cold calling

Lead generation

CRM management

Prospecting

Communication skills

Education

High School Diploma or equivalent

Tools

Salesforce

HubSpot

Job description

The Brink’s Company is seeking an Account Executive/Lead Generation specialist to identify and engage potential clients in a B2B setting from Coppell, TX. You will conduct outbound calls and emails, qualify opportunities, and schedule meetings with Account Executives to drive revenue.

Responsibilities include maintaining CRM records, following up on inbound inquiries, and collaborating with sales and marketing to refine messaging and achieve KPIs.