Remote GTM Strategy & Operations Lead

Affirm, Inc.; San Francisco (CA); Remote; USD 128,000 - 205,000; Full time

Benefits offered by this job

Health coverage for you and dependents

Tech stipend and wellness stipend

Generous time off

Job summary

Affirm, Inc. is seeking a Lead, GTM Strategy & Operations to own the go-to-market operations for a product line end-to-end. You will build target lists, segment customers by pricing eligibility, and track adoption, turning product and pricing inputs into executable field plans.

You will collaborate with Product, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field with processes, tools, and dashboards for success.

Qualifications

• 6+ years in business operations, revenue or sales operations in FinTech or SaaS.
• Own end-to-end go-to-market motions with rollout through adoption.
• Experience cross-functionally with Product, PMM, Client Success, Sales, Analytics, Legal, or Pricing.
• Translate product and pricing strategy into field-ready execution.
• Use data and adoption metrics to drive decisions in launches.

Responsibilities

• Own go-to-market operations for field teams on strategic initiatives.
• Turn input from Product, Legal, Risk, and Pricing into executable processes.
• Manage AI contract dashboard for field teams on eligibility.
• Build tools and playbooks for contract renewal, pricing standardization, and GTM.
• Navigate multiple launch perspectives: exec rationale, customer value, field analysis.
• Gather field feedback and translate it into cross-functional recommendations.
• Analyze performance data to identify launch stalls and risks.

Skills

GTM strategy

Operations leadership

SQL

Cross-functional

Analytical

Financial tech

Communication

Tools

AI tools

Job description

Affirm, Inc. is seeking a Lead, GTM Strategy & Operations to own the go-to-market operations for a product line end-to-end. You will build target lists, segment customers by pricing eligibility, and track adoption, turning product and pricing inputs into executable field plans.

You will collaborate with Product, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field with processes, tools, and dashboards for success.