Senior GTM Strategy & Operations Lead

Affirm, Inc.; Raleigh (NC); Remote; USD 128,000 - 188,000; Full time

Benefits offered by this job

Health coverage for you and dependents

Monthly tech stipends

Generous time off

Employee stock purchase plan

Job summary

Affirm, Inc. is seeking an experienced Lead, GTM Strategy & Operations to own go-to-market operations end-to-end for a product line.

You will turn high-level pricing and product inputs into actionable field plans, segment customers, and manage pricing and contract processes for the field. The role requires senior-level experience in revenue or sales operations, strong cross-functional collaboration, and a track record of delivering practical, data-driven go-to-market solutions.

Qualifications

• 6+ years of experience in business operations, revenue or sales operations in FinTech, SaaS, or high-growth environments.
• Experience owning a go-to-market motion end to end from rollout to adoption.
• Ability to translate inputs from Product, Legal, Risk, and Pricing into executable field processes.
• Experience working cross-functionally with Product, PMM, Client Success, Sales, Analytics, Legal, or Pricing.
• Ability to translate product/pricing strategy into practical field-enabled execution.
• Strong data-informed decision making using adoption and performance metrics.

Responsibilities

• Own go-to-market operations for field teams executing on strategic initiatives – segmenting potential customers and managing pricing operations.
• Turn inputs from cross-functional stakeholders into an executable process.
• Manage affirm’s AI contract dashboard for field teams to understand pricing eligibility.
• Build and maintain tools and playbooks the field needs for strategic initiatives, including renewal planning and pricing standardization.
• Navigate launches by aligning executive rationale, customer value, and field-facing analysis.
• Gather field feedback and convert it into cross-functional recommendations.
• Analyze performance data to identify stalls and flag risks early.

Skills

Go-to-market operations

SQL

AI tools

Cross-functional collaboration

Payments knowledge

Written communication

Job description

Affirm, Inc. is seeking an experienced Lead, GTM Strategy & Operations to own go-to-market operations end-to-end for a product line.

You will turn high-level pricing and product inputs into actionable field plans, segment customers, and manage pricing and contract processes for the field. The role requires senior-level experience in revenue or sales operations, strong cross-functional collaboration, and a track record of delivering practical, data-driven go-to-market solutions.