Lead Generation & Discovery Specialist

RR Donnelley; Indiana (PA); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k) with company match

Life insurance

Parental leave

Tuition assistance

Adoption assistance

Employer/partner discounts

Job summary

RRD is seeking a Sales Development Representative to drive sales growth by setting qualified appointments with new clients. This lead-generation role feeds opportunities to a Sales Executive for qualification and closure.

You will use prospecting techniques, conduct research on targets, and maintain a high-value pipeline while ensuring a smooth transition to the sales team after the initial discovery meeting.

Qualifications

• 2+ years of sales and telemarketing experience with an emphasis on cold calling.
• Preferred 2 year/Associate degree in Business, Communications, or related field.

Responsibilities

• Leverage prospecting techniques to initiate contact with prospective new clients.
• Generate interest in a discovery meeting with an established Sales Executive.
• Identify contact points and position the value proposition to entice the prospect to learn more.
• Conduct online research to understand prospect objectives and business needs.
• Generate a high-value sales pipeline through strategic prospecting.
• Collaborate with the sales team to develop a list of target prospects.
• Develop and run a pipeline of prospects and provide top-class customer experience.
• Transition a lead to the sales team after first discovery meeting.
• Utilize Salesforce for all Lead Generation activities.

Skills

Lead generation

Prospecting techniques

Salesforce CRM

Multi-channel outreach

Communication skills

Time management

Independent worker

Education

Associate degree in Business/Communications

Tools

Salesforce CRM

Sales tools

Job description

RRD is seeking a Sales Development Representative to drive sales growth by setting qualified appointments with new clients. This lead-generation role feeds opportunities to a Sales Executive for qualification and closure.

You will use prospecting techniques, conduct research on targets, and maintain a high-value pipeline while ensuring a smooth transition to the sales team after the initial discovery meeting.