GTM Enablement Manager — Accelerate Ramp & Wins

Basis; New York (NY); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Dental & Vision coverage

Life Insurance

Unlimited PTO

Meal stipends

Wellhub Gold membership covered

Gym access (Lifetime, NYSC, etc.)

401(k)

Job summary

Basis is seeking a Manager of GTM Enablement in NYC to lead onboarding cohorts, certifications, and live training for AEs, BDRs, and partner teams. You will write playbooks, run sessions, and coach on real calls to accelerate time-to-first customer conversations.

You will partner with sales, marketing, product, and RevOps to ensure messaging is current and field-ready for every product launch, tracking impact on win rates.

Qualifications

• 4+ years in sales enablement, sales training, or quota-carrying role at a B2B software company.
• Proven ability to build and run onboarding, certifications, playbooks, and live training.
• Strong facilitation skills and credibility in front of sellers.
• Ability to turn technical product messaging into compelling stories for reps.
• Familiarity with CRM, Gong or similar tools, enablement platforms, and AI for content and coaching.

Responsibilities

• Own onboarding cohorts end to end: curriculum, live sessions, mock discovery calls, certification.
• Create and maintain playbooks, battlecards, talk tracks, and content library.
• Lead live training on discovery, demos, objection handling, and product releases.
• Review real calls in Gong and coach reps and managers based on standards.
• Build checks for readiness: product knowledge, discovery quality, demo proficiency.
• Keep content current with field-ready messaging for launches.
• Measure ramp time, certification pass rates, and impact on win rates; adjust as needed.

Skills

Sales enablement

Facilitation

Messaging

CRM tools

AI enablement tools

Tools

CRM

Gong

Enablement platforms

AI content tools

Job description

Basis is seeking a Manager of GTM Enablement in NYC to lead onboarding cohorts, certifications, and live training for AEs, BDRs, and partner teams. You will write playbooks, run sessions, and coach on real calls to accelerate time-to-first customer conversations.

You will partner with sales, marketing, product, and RevOps to ensure messaging is current and field-ready for every product launch, tracking impact on win rates.