GTM Enablement Director: Scale Ramp, Coaching & Revenue

Basis; New York (NY); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Health & Wellness

Unlimited PTO

Daily meal stipends

401(k) retirement plan

Parental Leave

Job summary

Basis is seeking a Director of GTM Enablement to own how sellers ramp, sell, and improve across AE, BDR, channel, and customer-facing teams. You will set strategy, define ramp standards, coaching cadences, content systems, and revenue-linked metrics.

The role reports to the Head of GTM AI Ops and builds a growing enablement team as Basis scales. Based in NYC's Flatiron office, this in-person role requires leading enablement across multiple motions while partnering with sales leadership to drive

Qualifications

• 8+ years in sales enablement or GTM roles at B2B software companies.
• Experience building or running an enablement function.
• A point of view on sales methodologies (MEDDICC, Command of the Message, Challenger, or equivalent).
• Comfort with sales performance data and deriving priorities from it.
• Ability to partner with sales leadership and push back when needed.

Responsibilities

• Set enablement strategy and define what success looks like at each ramp stage across motions (firm, in-house, CAS, tax, audit).
• Own the ramp system and onboarding program, including day 30, 60, and 90 milestones.
• Build coaching tools for managers (call standards, deal reviews, scorecards, common language).
• Codify playbooks from top reps' discovery, demos, and objection handling; keep content current as products ship.
• Own tooling and content stack (enablement platform, content library, conversation intelligence).
• Use AI-enabled workflows to speed reps and measure impact on metrics like ramp time and win rates.
• Hire and lead enablement managers as coverage expands across segments and products.

Skills

Sales enablement

Leadership in enablement

Sales methodology

Performance data literacy

Executive collaboration

Job description

Basis is seeking a Director of GTM Enablement to own how sellers ramp, sell, and improve across AE, BDR, channel, and customer-facing teams. You will set strategy, define ramp standards, coaching cadences, content systems, and revenue-linked metrics.

The role reports to the Head of GTM AI Ops and builds a growing enablement team as Basis scales. Based in NYC's Flatiron office, this in-person role requires leading enablement across multiple motions while partnering with sales leadership to drive