Founding SDR/BDR - Remote, EST - Cybersecurity Growth

Planet Green Holdings; Boston (MA); Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Equity for founding role

Fully remote role within EST

OTE tied to meetings and pipeline

Job summary

Planet Green Holdings is seeking a Founding Sales Development Representative (SDR or BDR) to build and own the top-of-funnel motion from the ground up. This fully remote role is open to anywhere in the Eastern Time Zone (EST/EDT) and offers equity as part of a founding team.

You will identify security leaders at mid-market and enterprise accounts, develop multi-channel outreach, and qualify pipeline for Account Executives in a fast-moving cybersecurity startup.

Qualifications

• 1–4+ years in B2B sales development, SDR/BDR, or equivalent role.
• Experience in cybersecurity, infrastructure software, or complex enterprise SaaS strongly preferred.
• Proven track record of booking meetings with technical or executive buyers through outbound prospecting.
• Comfortable discussing high-level security concepts after training; curiosity and quick learning are essential.
• Strong written and verbal communication; ability to craft concise outreach.

Responsibilities

• Own and build the outbound prospecting engine: research target accounts and buying committees, develop sequences, and execute multi-channel outreach.
• Create and refine messaging that resonates with security practitioners around safe, automated remediation without disruption.
• Qualify inbound and outbound interest for fit, intent, and timing; book and confirm high-quality discovery/demo meetings.
• Prepare clear handoff notes and feedback loops for AEs and leadership.
• Help define SDR process, CRM hygiene, and early metrics.
• Collaborate with sales and marketing on ICP refinement and field feedback.
• Continuously test and improve outreach based on conversion data.
• Hit early pipeline and meeting targets to establish a scalable SDR model.

Skills

Outbound prospecting

CRM experience

Security industry familiarity

Written/verbal communication

Self-starter/ambitious

Education

B2B sales experience (area)

Tools

Salesforce

LinkedIn Navigator

Job description

Planet Green Holdings is seeking a Founding Sales Development Representative (SDR or BDR) to build and own the top-of-funnel motion from the ground up. This fully remote role is open to anywhere in the Eastern Time Zone (EST/EDT) and offers equity as part of a founding team.

You will identify security leaders at mid-market and enterprise accounts, develop multi-channel outreach, and qualify pipeline for Account Executives in a fast-moving cybersecurity startup.