Strategist: Campaigns, Social Media & Insights

Cultivar Staffing & Search; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm is seeking a Strategist (Campaign & Social Media) in Singapore to shape brand narratives and develop impactful strategies across digital platforms. The ideal candidate will have 2-5 years of experience in digital marketing and a strong knowledge of social media. This role involves collaboration with creative teams to ensure insight-driven strategies and optimize campaign performance. A strong knowledge of Southeast Asia's digital landscape is advantageous.

Qualifications

• 2-5 years of experience in strategy, planning, or digital marketing.
• Strong knowledge of brand strategy and digital ecosystems.
• Skilled at turning qualitative and quantitative research into insights.
• Excellent communication and presentation skills.
• Curious and trend-aware about culture and consumer behaviour.

Responsibilities

• Develop strategic frameworks for integrated campaigns.
• Lead social media strategy and audience targeting.
• Conduct research to uncover cultural and consumer insights.
• Monitor campaign performance using analytics tools.
• Stay updated on digital trends and innovations.

Skills

Digital marketing

Social media strategy

Audience analysis

Creative brief development

Communication skills

Tools

Sprinklr

Brandwatch

Meta Insights

TikTok Analytics

Job description

A leading recruitment firm is seeking a Strategist (Campaign & Social Media) in Singapore to shape brand narratives and develop impactful strategies across digital platforms. The ideal candidate will have 2-5 years of experience in digital marketing and a strong knowledge of social media. This role involves collaboration with creative teams to ensure insight-driven strategies and optimize campaign performance. A strong knowledge of Southeast Asia's digital landscape is advantageous.