Senior Fashion Marketing Strategist

GOLDLION ENTERPRISE (SINGAPORE) PTE LTD; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading fashion marketing firm in Singapore is looking for a Marketing Manager to oversee marketing strategies aimed at boosting brand awareness and driving sales growth. The candidate should possess at least 3 years of experience in the apparel or lifestyle industry, along with proven skills in digital marketing and team management. Responsibilities include formulating marketing plans, managing budgets, and executing omni-channel campaigns. Proficiency in relevant marketing tools and strong communication skills, with Mandarin as an advantage, are essential for this role.

Qualifications

• Minimum 3 years of marketing experience in apparel, fashion, or lifestyle industry.
• Proven experience in digital marketing and team management.
• In-depth understanding of Singapore's multicultural society and fashion trends.

Responsibilities

• Oversee execution of marketing strategies to drive sales growth.
• Formulate and implement marketing budgets and plans.
• Plan and execute omni-channel campaigns and brand events.

Skills

Digital marketing campaign management

Project management

Communication skills

Cross-departmental collaboration

Education

Bachelor's degree in Marketing/Business Administration

Tools

Photoshop

Adobe Illustrator

Google Analytics

Job description

A leading fashion marketing firm in Singapore is looking for a Marketing Manager to oversee marketing strategies aimed at boosting brand awareness and driving sales growth. The candidate should possess at least 3 years of experience in the apparel or lifestyle industry, along with proven skills in digital marketing and team management. Responsibilities include formulating marketing plans, managing budgets, and executing omni-channel campaigns. Proficiency in relevant marketing tools and strong communication skills, with Mandarin as an advantage, are essential for this role.