Senior Digital Marketing Lead - Bilingual EN/CN

A LOOP PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading prenatal and postpartum center in Singapore is seeking a full-time Digital Marketing Specialist to enhance its digital presence and lead impactful campaigns. The successful candidate will take charge of social media strategies, optimize advertising efforts, and collaborate directly with the leadership team. Bilingual proficiency in English and Chinese is essential, alongside strong creative and analytical skills. This role offers a competitive package and the opportunity to make a meaningful impact in the lives of women and families.

Benefits

Significant creative freedom

Direct mentorship from leadership

Competitive salary and benefits

Career growth opportunities

Qualifications

• Proven experience with digital marketing strategies and social media management.
• Ability to write and create engaging content for diverse platforms.
• Strong analytical skills to track and measure campaign performance.

Responsibilities

• Lead the social media strategy and create compelling community content.
• Plan and optimize digital advertising campaigns for brand loyalty.
• Utilize SEO and analytics tools to derive insights and improve performance.

Skills

Creativity

Social media management

Data analysis

Bilingual proficiency (English and Chinese)

Collaboration

Education

Degree in Marketing, Communications, or related field

Tools

Meta Business Suite

Canva

Job description

A leading prenatal and postpartum center in Singapore is seeking a full-time Digital Marketing Specialist to enhance its digital presence and lead impactful campaigns. The successful candidate will take charge of social media strategies, optimize advertising efforts, and collaborate directly with the leadership team. Bilingual proficiency in English and Chinese is essential, alongside strong creative and analytical skills. This role offers a competitive package and the opportunity to make a meaningful impact in the lives of women and families.