Senior Business Development Executive

BSI GROUP SINGAPORE PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading business solutions provider is seeking a Senior Business Development Executive in Singapore. You will drive revenue growth through public training sales, manage sales opportunities, and establish client relationships. Ideal candidates will have strong communication skills, experience in sales functions, and the ability to work under pressure. Join a dynamic team to promote innovative solutions and enhance customer performance.

Qualifications

• Solid experience in sales functions, preferably telesales and field sales.
• Ability to work effectively under pressure and meet deadlines.
• Excellent communication abilities with attention to detail.

Responsibilities

• Identify and manage sales opportunities to drive revenue growth.
• Engage with customers to identify cross-selling and upselling opportunities.
• Maintain strong relationships with key accounts to secure business.

Skills

Sales functions

Influencing skills

Cross-functional collaboration

Verbal communication

Written communication

Time management

Public speaking

Tools

Salesforce

Job description

Purpose of Position

The Senior Business Development Executive plays a key role in driving revenue growth by handling public training sales and promoting BSI products and services to both new and existing customers within a defined product suite. This position is responsible for identifying and managing sales opportunities, developing a deep understanding of client business needs and strategic drivers, and effectively positioning BSI solutions to help organizations improve performance and achieve compliance. The role also involves managing the entire sales process to a successful conclusion, ensuring strong client relationships, and delivering exceptional value through BSI’s offerings.

Key Responsibilities & Accountabilities

Sales Process

• Contribute to business growth by supporting initiatives within BSI’s focus sectors.
• Build and maintain strong networks and relationships with key accounts to unlock larger business opportunities and convert them into significant wins.
• Proactively engage with existing customers to identify opportunities for cross-selling and upselling additional BSI products and services.
• Identify and pursue new prospects to expand BSI’s customer base through targeted outreach and calls, generating revenue in line with new business targets.
• Execute the BSI sales process by thoroughly investigating and understanding customer needs to recommend and sell relevant solutions.
• Work closely with Training Operations team to ensure resource requirements and provide accurate timelines for delivery, ensuring customer orders are fulfilled and issues are resolved promptly.
• Regularly review sales activities and performance against quality KPIs, using sales ratios to plan future actions and achieve financial and activity targets.

Sales Tools

• Manage accounts and opportunities effectively to build a strong sales pipeline and deliver accurate, timely sales forecasts.
• Utilize the price book and available tools to create compelling proposals for core products and services.
• Leverage relevant sales and product collateral to demonstrate how BSI solutions address identified customer needs.
• Apply standard, commoditized terms and conditions accurately and consistently.
• Maintain precise and up-to-date records of all sales activities and order details in the CRM system (Salesforce).

Product Knowledge

• Stay current with developments in the standards industry and confidently explain the standards development process to customers.
• Effectively align product features and benefits with customer needs to secure new business opportunities.
• Demonstrate a strong understanding of competitors’ offerings to articulate the full business advantages of BSI products and services.

Sales Skills

• Demonstrate comprehensive knowledge of BSI products and services, including their application to specific customer segments. Utilize reporting functions within sales tools to support account management and new business development.
• Exhibit strong communication skills, particularly via telephone, and the ability to create persuasive proposals and deliver impactful presentations to customers.
• Accurately define customer requirements, including buying processes, budgets, competitive positioning, and circumstances that influence potential sales. Identify additional and future opportunities for growth.
• Apply effective questioning techniques to gain deeper insights into customer needs, uncover up-selling opportunities, and provide tailored solutions.
• Summarize customer needs accurately, recommend appropriate BSI products or services, and secure agreement on pricing and delivery terms.
• Handle objections confidently by leveraging knowledge and experience to provide clear answers, gain customer commitment, and prioritize high-impact issues while discontinuing low-value pursuits. Ensure customers understand the business and personal value of BSI solutions.

Sales Management

• Develop short-term plans (1-3 months) to achieve immediate performance objectives.
• Monitor delivery against targets within the assigned area of responsibility and propose changes or solutions to drive improvements and increase results.

Candidate specifications

• Solid experience in sales functions, preferably encompassing both telesales and field sales.
• Excellent influencing and cross-functional collaboration skills.
• Strong verbal and written communication abilities, with keen attention to detail.
• Highly self-motivated, adaptable, and skilled in time management and planning.
• Ability to work effectively under pressure and meet deadlines.
• Willingness to travel extensively for business purposes.
• Enthusiastic and committed team player with a professional demeanor.
• Well‑presented and confident in public speaking engagements.
• Business development skills are considered a strong advantage.