Product Manager (Printers)

WECRUIT PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading market research firm in Singapore is seeking a skilled professional to perform strategic market research and data analysis. Responsibilities include analyzing trends, managing product strategies, and overseeing market entry plans. The ideal candidate should possess strong analytical skills, a background in market research, and product management experience. The role offers a chance to impact key business decisions in a dynamic environment.

Qualifications

• Strong analytical and statistical skills.
• Experience in market research and competitive analysis.
• Proven track record in product management and strategy.

Responsibilities

• Perform market and environmental research to identify business opportunities.
• Conduct quantitative and qualitative analyses to uncover key trends.
• Maintain strong product knowledge and understanding of specifications.

Job description

• Market Research
  Perform market and environmental research to identify business opportunities
  Analyze competitor, consumer, and technology trends to support strategic decision-making
• Data Analysis
  Conduct both quantitative and qualitative analyses to uncover key trends
  Apply statistical tools to forecast how trends affect sales and pricing
  Evaluate the ROI of marketing activities through impact analysis
• Customer Insights
  Demonstrate deep understanding of customer behavior and needs, including end users and distribution partners
  Analyze customer segments to match appropriate products or services to different target groups
• Product Strategy & Management
  Maintain strong product knowledge and understanding of specifications
  Develop and refine product strategies and roadmaps
  Monitor and improve product performance
  Oversee the full product life cycle
• Pricing Strategy
  Evaluate and apply various pricing models effectively
  Adapt pricing approaches based on market trends and business data
• Go-To-Market Planning
  Design market entry strategies for each product line
  Create and execute launch schedules
  Oversee campaign strategies and implementation
• Product Marketing & Support
  Develop and distribute sales and marketing materials
  Provide teams with the latest market and research updates
  Monitor the effectiveness of promotions and marketing campaigns
• New Product Launch
  Coordinate launches with internal teams and headquarters in Japan
  Prepare all necessary marketing assets and documentation for new products
  Deliver training sessions to internal teams and sales units across Southeast Asia

We regret only shortlisted candidates will be contacted. All applications will be handled confidentially. By submitting your application, you agree to the collection, use, retention, and disclosure of your personal information to prospective employers.

Wecruit Pte Ltd

EA License No: 20C0270