Marketing Manager

Huawei International Pte. Ltd.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading technology firm in Singapore is seeking a Marketing Executive to develop and execute B2B marketing initiatives. The role involves crafting integrated marketing plans, executing campaigns across multiple channels, and managing vendor relationships. Candidates should have at least 2 years of B2B marketing experience, a relevant degree, and strong stakeholder management skills. This position requires creativity, analytical thinking, and excellent knowledge of Excel and PowerPoint.

Qualifications

• At least 2 years B2B marketing experience is required.
• Ability to influence multiple stakeholders and lead cross-functional projects.
• Manage multiple tasks in a deadline-driven environment.

Responsibilities

• Develop annual and quarterly Integrated Marketing Plan based on business requirements.
• Execute campaigns and monitor marketing KPIs.
• Accountable for marketing contribution to business results.

Skills

B2B marketing

Campaign planning

Digital marketing

Budget management

Stakeholder management

Excel

PPT

Education

Bachelor’s degree in Marketing or Communications

Equivalent qualification

Job description

About the Job:

Huawei Enterprise Business Group is seeking Marketing Executive in Singapore. This position is responsible for conceptualizing B2B marketing plan, and end-to-end execution of marketing initiatives, including but not limited to, event marketing, new production/solution launches, C-Level clients engagements, and marketing operation.

We are looking for enthusiastic, creative marketers to help grow our business through innovative approaches.

Key Job Responsibilities:

• Develop annual & quarterly Integrated Marketing Plan based on Geo/Vertical business requirements, work out Campaign Assets and tracking country’s performance
• Executes campaigns and supports tactical activities (e.g. physical event, digital marketing, webinar, EDM, telemarketing), monitors and tracking marketing KPIs, and takes corrective action, to drive and co-operation with cross functional teams to fix all marketing action.
• Accountable for marketing contribution to business results and marketing ROI.

Business Skills:

• Rich experience on B2B industry marketing or ICT product marketing and agency resource, e.g. Analyst, Public Relation, event and digital, in-depth knowledge and expertise in marketing methodology within ICT industry
• Campaign Planning: applied skill in the proper implementation of the marketing mix, Utilization of value propositions to develop key messages, Alignment of target audience to prioritized offering/solution focus area, Development and selection of assets aligned to sales cycle stage.
• Campaign Execution: applied skill in the proper execution of campaigns/tactics in support of the program plan, Business Controls including managing budgets and controlling costs, Adjusting campaigns/tactics based root cause analysis, Pipeline management including nurturing and progression
• Agency/Vendor Management: applied ability to proper manage, direct, and team with agency and vendor partners.
• Management System: demonstrated knowledge of the marketing management system and utilization of standard reporting to provide quarterly updates regarding business performance

Primary Qualifications:

• BA/BS or equivalent is required
• At least 2 years B2B marketing experience is required
• Bachelor’s degree in Marketing and Communications, and the related field of study.
• Ability to influence multiple stakeholders and lead cross-functional projects across categories and departments
• Ability to manage multiple tasks in a deadline-driven environment

Excellent Knowledge of Excel/PPT.