Marketing Manager

BFMH PTE. LTD.; Serangoon Garden Circus; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading beauty brand distributor is seeking a Marketing Manager in Singapore to drive brand growth through social media, public relations, and e-commerce. The role requires strong leadership and analytical skills, with a diploma in Marketing or related fields and 2+ years of experience. The company offers competitive salary and performance bonuses, flexible working conditions, and opportunities for career growth in a fast-paced environment.

Benefits

Competitive salary and performance bonuses

Employee discounts

Flexible work environment

Career growth opportunities

Qualifications

• 2+ years of experience in marketing management.
• Strong communication skills necessary.
• Ability to interpret data effectively.

Responsibilities

• Lead social media strategy and content creation.
• Design and implement integrated marketing campaigns.
• Oversee brand official stores and e-commerce strategies.

Skills

Social media management

Public relations

E-commerce expertise

Leadership

Analytical skills

Project management

Education

Diploma in Marketing or related field

Tools

Social media management tools

E-commerce platforms

Analytics software

Job description

About BFM

BFM Singapore is a leading distributor for beauty brands in Asia by providing exclusive brand management and focusing on long-term brand building.

About The Role

We are seeking a dynamic and results-driven Marketing Manager to lead and oversee our brand’s social media presence, public relations strategies, marketing campaigns, and e-commerce operations. This role requires a creative strategist with strong leadership skills, capable of driving brand growth, enhancing customer engagement, and maximizing online sales.

Key Responsibilities

Social Media and Community Management

• Lead social media strategy, content creation, posting schedules & community engagement
• Plan and execute PR campaigns, events, and media outreach to build brand reputation
• Manage influencer partnerships & collaborations

Marketing Strategy

• Design and implement integrated marketing campaigns that align with brand strategy.
• Conduct market research to identify trends, customer needs, and competitive activities.
• Track, measure, and report campaign effectiveness, optimizing for better ROI.

E-commerce Management

• Oversee all brand official stores, ensuring optimal product presentation, pricing, and promotions.
• Analyze sales data and customer behavior to identify opportunities for growth.

Requirements

• Diploma in Marketing, Communications, Business, or related field.
• Proven experience (2+ years) in marketing management with exposure to social media, PR, and e-commerce.
• Strong leadership, communication, and project management skills.
• Analytical mindset with the ability to interpret data and make strategic decisions.
• Proficiency in social media management tools, e-commerce platforms, and analytics software.

What We Offer

• Competitive salary and performance bonuses.
• Employee discounts.
• Flexible work environment.
• Career growth opportunities in a fast-growing beauty company.