Marketing Executive (Tuas/Automotive/5 days work) Ref: JY

BUSINESS EDGE PERSONNEL SERVICES PTE LTD; Singapore; On-site; SGD 40,000 - 55,000; Full time

Job summary

A recruitment agency in Singapore is looking for a Marketing Executive to handle the formulation and implementation of marketing plans across digital and offline platforms. The successful candidate will manage marketing campaigns, create engaging content for social media, and perform market research to inform strategies. A degree in Marketing or Communication is required, along with 2-3 years of relevant experience. Strong communication skills and proficiency in design software are preferred.

Qualifications

• At least 2-3 years of experience in marketing communications/event executive role.
• Articulate with strong presentation skills.
• Resourceful and motivated, able to manage multiple projects.

Responsibilities

• Develop and implement marketing plans across digital and offline platforms.
• Manage and track marketing campaigns from start to finish.
• Create content for social media channels to boost brand awareness.
• Engage with consumers and manage day-to-day social media activities.
• Analyze market trends and customer insights for strategic planning.

Skills

Communication skills

Project management

Social media expertise

Content creation

Market research

Education

Degree or Diploma in Marketing, Communication, or related fields

Tools

Canva

Da Vinci

Job description

• Formulation and implementation of the marketing plan across digital, offline and social platforms to drive awareness and leads generation
• Effectively project manage assigned marketing campaigns in their entirety - from planning, tracking and reporting on return on investment
• Strategize and create content across various social media channels to increase brand awareness (incl creating creative & copy), editing photography, gifs, short video editing, stickers, stories (live + designed/posted), filming of short videos
• Day to Day management of all social accounts including engaging consumers, responding to questions or complaints, and to promoting company initiatives through socials or digital communication channels
• Research on market trends, market opportunity, and competitor and target customer analysis to inform future value propositions
• Work closely with Sales Department and Group Marketing Department to conceptualize and manage events
• Create detailed proposals for events which include objectives, timeline, location, stakeholders involved, fiscal requirements and prepare budgetary recommendations
• Manage event processes and execution including but not limited to budgeting, registration, coordination and operations
• Evaluate success of executed marketing activities
• Participate in ad hoc projects as required

Requirements

• Degree or Diploma in Marketing, Communication or related fields
• Articulate with good communication and presentation skills
• Strong understanding and passion in the social media platforms and artwork creation software like Canva, Da vinci
• Resourceful, motivated with strong ability to manage multiple projects, timelines and deliverables
• At least 2-3 years of experience in marketing communications / event executive role

Yee Jie Ling Jaslin (R1440114)

Business Edge Personnel Services Pte Ltd (96C4864)