Marketing Executive

OpenRice Singapore Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A digital marketing and web design firm based in Singapore is looking for a talented individual to take charge of their website design and digital marketing efforts. Responsibilities include designing and maintaining the website, developing engaging graphics for marketing campaigns, and executing digital marketing strategies to enhance brand awareness. The ideal candidate should have a diploma in a relevant field, with proven web design experience and proficiency in design software. A passion for food is a plus.

Qualifications

• Proven experience in web design and development, with a strong portfolio showcasing web and graphic design projects.
• Strong understanding of digital marketing principles and tools, including SEO, SEM, and social media management.
• Ability to work independently and manage multiple projects simultaneously.

Responsibilities

• Design and maintain the OpenRice Singapore website, ensuring it is visually appealing and user-friendly.
• Develop visually compelling graphics and promotional materials for various digital platforms.
• Plan and execute digital marketing strategies to increase brand awareness and drive traffic.

Skills

Web design

Digital marketing

Graphic design

Communication

Project management

Education

Diploma in Graphic Design, Web Design, Digital Marketing, or related field

Tools

Adobe Creative Suite

HTML

CSS

JavaScript

WordPress

Job description

Key Responsibilities

1. Web Design:

   • Design and maintain the OpenRice Singapore website, ensuring it is visually appealing, user-friendly, and optimized for all devices.

   • Collaborate with the development team to implement new features and improve user experience.

   • Conduct regular website audits to ensure content is up-to-date and aligned with brand guidelines.

2. Creative Design:

   • Develop visually compelling graphics, banners, and promotional materials for the website, social media, email campaigns, and other digital platforms.

   • Create and manage a cohesive visual identity for OpenRice Singapore across all channels.

   • Produce high-quality multimedia content, including images, videos, and animations, to support marketing campaigns.

3. Digital Marketing:

   • Plan and execute digital marketing strategies to increase brand awareness, drive website traffic, and generate leads.

   • Manage social media accounts, creating and curating content that engages our audience and promotes our brand.

   • Analyze and report on the performance of digital marketing campaigns, using data to optimize future initiatives.

   • Collaborate with influencers and partners to expand OpenRice Singapore’s online presence.

Qualifications

• Diploma in Graphic Design, Web Design, Digital Marketing, or a related field.

• Proven experience in web design and development, with a strong portfolio showcasing web and graphic design projects.

• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).

• Experience with web design tools and technologies (HTML, CSS, JavaScript, WordPress, etc.).

• Strong understanding of digital marketing principles and tools (SEO, SEM, social media management, email marketing).

• Excellent communication and collaboration skills.

• Ability to work independently and manage multiple projects simultaneously.

• Passion for food and dining is a plus.